North American Market Forecast
The North American interactive patient engagement solutions market, amongst the market in all the other regions, is projected to hold the largest market share by the end of 2037. The growth of the market in the region over the forecast period can be attributed to the growing efforts to curb the escalating healthcare spending in the region as well as the rising number of government initiatives for supporting the digitization of the medical sector with the adoption of engagement solutions. As per findings, U.S. healthcare spending rose by 2.7% in 2021, reaching nearly USD 4.3 trillion or USD 12,914 per person. Further, as a share of the nation's Gross Domestic Product, health spending accounted for about 18.3%.
APAC Market Statistics
The Asia Pacific interactive patient engagement solutions market, amongst the market in all the other regions, is projected to hold the second largest share over the forecast period. The growth of the market in the region over the forecast period can be attributed to the exponentially burgeoning population as well as the increasing medical tourism in the region, both resulting in the rising pool of patients. It was found that owing to the availability of low-cost treatments, over 560 lacs trips were made to India in 2022 for medical purposes solely. Moreover, the growing number of partnerships and collaborations to improve the quality of healthcare management systems, as well as increasing initiatives by healthcare service providers to reduce the personal aspect involved in the healthcare sector of the region is also expected to offer profitable opportunities to the market in the near future.
Europe Market Forecast
Further, the market in Europe, amongst the market in all the other regions, is projected to hold a majority of the share by the end of 2037. The growth of the market can be attributed majorly to the expanding investment in the IT infrastructure as well as growing subscribers of interactive patient engagement solutions in the region, mostly the geriatric population besides the rising adoption of these solutions by working middle age people is expected to propel the market growth in the region over the forecast period.
Author Credits: Abhishek Verma
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