Intelligent Apps Market size was over USD 27.14 billion in 2023 and is anticipated to cross USD 864.07 billion by the end of 2036, growing at more than 30.5% CAGR during the forecast period i.e., between 2024-2036. In the year 2024, the industry size of intelligent apps is estimated at USD 33.76 billion.
An increasing number of smartphone users across the globe, the rising adoption of AI technology, and the increasing trend of mobile app-based advertising across verticals to fuel this market's progress.
Rapid urbanization, changes in business environments, rise in investment, and business intelligence solutions for managing IT environments positively affects the intelligent apps market. The rising developments & integration of technologies such as artificial intelligence and machine learning are expected to increase the market revenue.
According to the 2020 report published by GSMA, there are over 3.5 billion smartphone users worldwide by the end of January 2020.
During the COVID-19 period, where all the industries saw a dip in their market trend, the intelligent app market saw a significant increase in the trend. For instance, introduction of the Arogya Setu app by the Indian government to track and spread awareness about the COVID-19 throughout the country. Till present, the app has generated over 9.8 crores downloads within the country.
Author Credits: Abhishek Verma
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