In-vitro Fertilization Market size is estimated at USD 21.6 billion in 2024 and is set to cross USD 42.9 billion by the end of 2037, growing at more than 5.9% CAGR during the forecast period i.e., between 2025-2037. In 2025, the industry size of in-vitro fertilization is assessed at USD 22.8 billion.
The in-vitro fertilization market has witnessed significant growth in recent years, driven by the increasing infertility rate, reproductive technologies advancement, and evolving social trends. Furthermore, rising awareness of fertility treatments and the growing availability of IVF services have further fueled the market.
Embryo selection techniques and effective lab equipment are some of the recent advancements in IVF technology enhancing the treatment success rate and, in turn becoming a more attractive option. Additionally, supportive government policies and insurance coverage in some regions are expanding access to these treatments. Prominent market players are also involving several R&Ds, new launches, and innovation activities. For instance, in June 2023, FUJIFILM Irvine Scientific, Inc. announced the addition of the Life Whisperer Genetics module to its Life Whisperer software package. The launch was aimed at enabling non-invasive evaluation of embryo genetic integrity during in vitro fertilization (IVF).
Growth Drivers
Challenges
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Base Year |
2024 |
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Forecast Year |
2025-2037 |
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CAGR |
5.9% |
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Base Year Market Size (2024) |
USD 21.6 billion |
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Forecast Year Market Size (2037) |
USD 42.9 billion |
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Regional Scope |
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Product (Equipment, Reagents & media, Accessories)
The equipment segment in the in-vitro fertilization market is projected to hold a revenue share of 44.8% by the end of 2037. The growth is attributed to increased demand for advanced medical devices and laboratory instruments essential for successful fertility treatments. The need for precise, efficient, and safe handling of gametes and embryos, and improved success rates of IVF are also driving the segment’s growth significantly. Companies in partnership with other institutions are also focusing on developing a wide array of equipment to meet this rising demand.
For instance, in May 2022, a research team from the University of Adelaide announced the development of a ground-breaking new micro-device, in partnership with medical technology company Fertilis. This micro-device was introduced to streamline the only fertility treatment procedure available for men with low sperm counts Additionally, increasing infertility rates have given rise to multiple fertility clinics all around the world. This in turn has further bolstered the demand for IVF equipment, making it the leading segment under products.
End use (Fertility clinics and IVF centers, Hospitals & surgical centers, Research institutes, Cryobanks)
Fertility clinics and IVF centers dominated the end use segment in 2024 as these specialized centers offer comprehensive services, including advanced diagnostic tools, personalized treatment plans, and cutting-edge IVF procedures. Moreover, the expansion of fertility clinics, in both developed and developing regions has made IVF treatments more accessible. For instance, in June 2024, Kindbody, a leading fertility clinic network in the U.S., announced the opening of a state-of-the-art clinic in Newport Beach, CA. The company will add an in vitro fertilization (IVF) lab to meet the growing demand for comprehensive fertility in the area.
The rising demand for higher success rates and expert care provided by these clinics has positioned them as the leading end use segment in the IVF market. Clinics and IVF centers usually offer a better patient-centric environment, offering streamlined processes and shorter waiting times. This enhances the overall patient experience in comparison to larger hospitals, making the clinics a better choice. As per an article by The Economic Times, September 2024, India is home to over 2,500 fertility clinics at present.
Our in-depth analysis of the in-vitro fertilization market includes the following segments:
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Product |
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Type of Cycle |
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Procedure |
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End use |
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North America Market Analysis
The North America IVF market is the fastest growing and most technologically advanced in the global market. The region benefits from highly developed healthcare infrastructure, significant advancements in IVF technology, and a well-regulated medical industry. For instance, the U.S. FDA regulates drugs and devices used in IVF, followed by the implementation of the Fertility Clinic Success Rate and Certification Act by the CDC. Moreover, semen analysis and sperm function tests are high-complexity tests regulated by the Clinical Laboratory Improvement Amendments of 1988 (CLIA '88) in the U.S. Strict compliance with standards and on-site inspections are essential. Factors such as these make the North America market more reliable and investment-friendly.
The U.S. is the largest shareholder of the North America in-vitro fertilization market. Companies are strategically accelerating their businesses in the U.S. market to expand their footprint and impact on the market. For instance, in April 2023, US Fertility, and Ovation Fertility announced their agreement to combine and become the leading fertility company in the United States. This enhanced platform aimed to drive growth innovation and best practices to improve patient access, experience, and outcomes. Despite the high cost of treatment, the U.S. market growth is supported by technological innovations and awareness.
Canada in-vitro fertilization market is witnessing steady growth with rising demand for fertility treatments. Factors include infertility, delayed childbearing, and improved awareness of reproductive options. Furthermore, the Canadian healthcare system is known for its accessibility. Advances in reproductive technologies and increasing acceptance of ART are also propelling the market to grow further. In addition to the existing prominent players in the country, several numbers of IVF startups have also been recently launched, predicting significant growth for the country by 2037.
APAC Market Statistics
APAC in-vitro fertilization market is growing rapidly owing to the increasing infertility rates, delayed pregnancies, and the rising demand for advanced reproductive technologies. Primarily due to the increasing awareness of fertility treatments and expanding clinics across the region, the region is anticipated to witness further growth during the forecast period. Several companies are launching products and initiatives to meet the demand for IVF treatments. For instance, in May 2023, Merck announced the launch of a new initiative, Fertility Counts, to address the challenges associated with low birth rates in the APAC region. It is intended to offer research and resources to support policymakers in identifying policy interventions that will be effective in building family-friendly societies.
Changing societal attitudes towards assisted reproduction is one of the prime driving factors for the India in-vitro fertilization market. India has recently become a hub for medical tourism, offering cost-effective IVF procedures with high success rates, and attracting patients from both domestic and international markets. Supportive government initiatives, an increasing number of fertility clinics, and advancements in IVF technology are further projected to boost the in-vitro fertilization market growth of the country.
Owing to its large population and rapidly changing social norms around family planning, China is projected to witness considerable growth the relaxation of the one-child policy and the growing acceptance of ART have further fueled the demand for IVF treatments. Additionally, the rising trend of delayed pregnancies due to career-focused lifestyles, with increased infertility rates, is also boosting the in-vitro fertilization market in China. Government initiatives supporting reproductive health, and the availability of advanced IVF technologies is anticipated to drive the market further.
Key companies are focusing on technological advancements such as genetic testing and embryo selection, to enhance success rates. Additionally, many companies are forming strategic partnerships with fertility clinics and research institutes to enhance their service offering and broaden their geographic reach. Other strategies include product launches, mergers, and acquisitions, in addition to investments in automation, and AI-driven technologies. In 2024, CooperSurgical announced the acquisition of ZyMot Fertility, a subsidiary of DxNow, Inc. The acquisition is aimed at adding ZyMot’s first-of-its-kind sperm separation device to CooperSurgical’s portfolio of assisted reproductive technology products and services. Streamlining processes, improving outcomes, reduction in costs, and catering to the growing demand for accessible and efficient IVF treatments are propelling the market players further.
Author Credits: Radhika Pawar
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