North America Market Statistics
Geographically, the market is segmented into North America, Latin America, Europe, Asia Pacific and the Middle East & Africa region. North America industry is predicted to account for largest revenue share by 2036, owing to growing demand for analytics platforms and government agencies. The increasing demand for advanced analytics platforms by small and medium businesses would fuel the demand for IMC products in the region. The growing adoption of cloud and IoT and the rising use of the web are factors driving the IMC market growth in Europe.
APAC Market Analysis
APAC is expected to record the swiftest growth rate during the forecast period. The adoption of IMC technology by various verticals, such as retail and manufacturing, is expected to contribute to the growth of the market in the APAC.
Author Credits: Abhishek Verma
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