Immersive Analytics Market Analysis

End Use (Healthcare, Media & Entertainment, Automotive & Transportation, Construction, Government & Defense)

Based on end use, the healthcare segment in the immersive analytics market is projected to hold largest revenue share of about 32% during the forecast period. Several studies in the medical & therapeutic realms suggest that immersive technologies have considerable promise, particularly for driving innovation in precision medicine. Global investment on precision medicine treatments was estimated to be around 32 billion dollars in 2022. Moreover, immersion technology is gaining traction in the research community as a means of processing genetic data. The objective of genetic data analytics research is to integrate immersive technologies to generate more comprehensible human-computer interactions that enhance perception and engagement quality. With the ability to make the virtual world appear extraordinarily real to users, virtual reality (VR) and other immersive technologies can improve learning outcomes by reducing performance errors and increasing accuracy.

Offering (Hardware {AR/VR/MR Headset, Displays, Sensors & Controllers}, Solutions, Services {Professional Services, Managed Services})

Based on offering, services segment in the immersive analytics market is expected to hold largest revenue share of about 48% during the forecast period. Immersion analytics services cover managed and professional services. To aid organizations in effectively implementing immersive data visualization and analysis technologies, these services provide strategic guidance, specialized development, improved visualizations, training courses, seamless user interfaces, integration with current systems, and continuous assistance. Services can be chosen by businesses based on their specific needs in order to leverage immersive analytics for better understanding and decision-making.

Our in-depth analysis of the global market includes the following segments: