Image Recognition in Retail Market Analysis

  • Report ID: 4964
  • Published Date: May 09, 2025
  • Report Format: PDF, PPT

Image Recognition in Retail Market Segmentation:

Type Segment Analysis

The digital image processing segment is projected to garner the largest revenue by the end of 2035. This growth of the segment is poised to rise on account of the surging use of digital images. Digital image processing techniques guide in processing videos, further also boost the quality of the image such as boosting contrast, cutting noise, and eliminating artifacts from the image.

Application Segment Analysis

The marketing & advertising segment is poised to have lucrative growth rate during the forecast period. The adoption of image recognition is high in this application owing to the need to improve marketing activities, along with increasing customer interactions.

Also, the audience on social media is growing which could further attract more viewers. Over 5 billion individuals used social media as of 2021, and the typical user visited approximately 5 different social media platforms each month across the globe. Hence, for the purpose of enhancing user experience and enabling advertisers to position ads that are relevant to the context, the major social media platforms are utilizing AI in retail.

Our in-depth analysis of market includes the following segments:

 

     Type

  • Code Recognition
  • Digital Image Processing
  • Facial Recognition
  • Object Recognition

 

     Component

  • Hardware
  • Software
  • Services

 

     Deployment

  • On-Premises
  • Cloud

 

 

     Application

  • Scanning & Imaging
  • Image Search
  • Security & Surveillance
  • Augmented Reality
  • Marketing & Advertising 

Browse key industry insights with market data tables & charts from the report:

Frequently Asked Questions (FAQ)

In the year 2026, the industry size of image recognition in retail is assessed at USD 4.18 billion.

The global image recognition in retail market size was valued at over USD 3.48 billion in 2025 and is expected to expand at a CAGR of over 22.3%, surpassing USD 26.05 billion revenue by 2035.

North America image recognition in retail market exhibits rapid growth by 2035, driven by the growing adoption of Artificial Intelligence (AI) in digital shopping and e-commerce.

Key players in the market include Amazon.com, Inc., Attrasoft, Inc., Blippar, Google LLC, Hitachi, Ltd., Honeywell International Inc., Huawei Technologies Co., Ltd., IBM Corp., Intelligent Retail, LTU Technologies.
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