High Dynamic Range Market Size & Share, by Application (Gaming, Video Streaming, Entertainment); Type (HDR10, HDR10+, 4K, Dolby Vision, Hybrid Log-Gamma); Product Type (Display, Capturing Devices) - Global Supply & Demand Analysis, Growth Forecasts, Statistics Report 2024-2036

  • Report ID: 4894
  • Published Date: Jun 28, 2024
  • Report Format: PDF, PPT

Global Market Size, Forecast, and Trend Highlights Over 2024-2036

High Dynamic Range Market size was over USD 52.89 Billion in 2023 and is poised to cross USD 4.12 Trillion by 2036, witnessing more than 39.8% CAGR during the forecast period i.e., between 2024-2036. In the year 2024, the industry size of high dynamic range is evaluated at USD 67.95 Billion. The growth of the market can be attributed to the increase in the number of smartphone users across the globe. Furthermore, the high dynamic range in smartphones helps to capture the pictures without causing the image sensors to suffer from any kind of overexposure. Therefore, it is anticipated to surge the growth of the market in the upcoming years. As per the reported data, there will be more than 7.5 billion smartphone users across the globe by the end of 2027.

High dynamic range is used in photography, videography, and any display system to represent the same range of luminance experienced by the human visual system. This method combines images of the same subject taken at various exposures. Furthermore, HDR makes bright parts of the image appear much brighter, giving the image more depth. High dynamic range photos capture multiple images with varying exposures at the same time in a rapid sequence using varying exposure values. The final image is made by combining the photos into a single image. High dynamic range videos are captured in the same way that high dynamic range photos are, with the exception that each scene is recorded with different exposures or international organizations.


High Dynamic Range Market
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High Dynamic Range Sector: Growth Drivers and Challenges

Growth Drivers

  • Growing Potential for Digital Photography– A large number of people are moving towards a professional photography career. The traditional photographer’s technologies have been replaced by digital technologies owing to the rising competitors in this particular sector. Moreover, career courses related to the same have been taken by many people, which is giving a boost to the digital photography industry. In addition to the career option the digital photography is used as a part time job in the form of fashion, wildlife, and wedding photography. Thus, it is projected to increase the growth of the market.  There are more than 20,000 digital photographers employed in the United States currently, according to the recent reports.
  • Rising Demand for Television – There has been a surge in the demand for television across the globe, which increases the demand for content delivery services. Moreover, different movies, shows, and games are displayed to the people through television with high quality Hence, this factor is expected to surge the growth of the global high dynamic range market over the forecast period. More than 650 million homes across the globe owned a smart TV by the end of 2020, as per the estimated.
  • Increasing Trend of Streaming Services– As per the reported data, more than one billion people subscribed to streaming services in the year 2021. Streaming services let people watch movies, TV shows, and listen to podcast without the need to download them. Therefore, the growing trend of streaming services is increasing the demand for high dynamic range TVs and it is estimated to drive the market’s growth.
  • Growing Use of High Dynamic Range Video Camera– HDR makes the pictures look better, and films very high contrast scenes. It is about recreating image realism from the camera through post production to display. Owing to these factors, manufacturers are launching new video cameras with high dynamic range, and it is projected to rise the growth of the market. Moreover, CCTV cameras with HDR are ideal for surveillance systems, they help in making deep investigations, and it is further anticipated to drive the market’s growth. According to the reports, as of 2021, more than 50 percent of the world’s cameras are located in China, accounting to nearly 500 million CCTV cameras.
  • Growth of the Entertainment Industry – Generally, the HDR is a future of digital entertainment, as it flows from the start to the finish. Furthermore, the production house in the entertainment industry is opting for high dynamic range, leaving behind SDR devices, as it provided for brighter highlights, and deeper details. Moreover, the HRD helps to expand the contrast and range in a game that makes it more ideal for games by making experience more immersive for players. Therefore, it is projected to surge the growth of the global high dynamic range industry by the end of 2035. The number of gamers is expected to reach more than 3 Billion by the end of 2024 around the world.

Challenges

  • Complexity in Capturing Process
  • Requirement for Lot of Storage Space and Instruments- There is a requirement of lot of storage space in devices for the high dynamic range photographs. Moreover, the extra instruments are also needed to capture images such as bracketing provisions, and tripod. Therefore, it is expected to restrain the growth of the market in the upcoming years.
  • High Cost for the Creation of Final Products

High Dynamic Range Market: Key Insights

Base Year

2023

Forecast Year

2024-2036

CAGR

39.8%

Base Year Market Size (2023)

USD 52.89 Billion

Forecast Year Market Size (2036)

USD 4.12 Trillion

Regional Scope

  • North America (U.S., and Canada)
  • Latin America (Mexico, Argentina, Rest of Latin America)
  • Asia-Pacific (Japan, China, India, Indonesia, Malaysia, Australia, Rest of Asia-Pacific)
  • Europe (U.K., Germany, France, Italy, Spain, Russia, NORDIC, Rest of Europe)
  • Middle East and Africa (Israel, GCC North Africa, South Africa, Rest of the Middle East and Africa)
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High Dynamic Range Segmentation

Application (Gaming, Video Streaming, Entertainment)

The global industry is segmented and analyzed for demand and supply by application into gaming, video streaming, entertainment, and others. Out of the three types of application, the entertainment segment is estimated to gain the largest market share of about 29% in the year 2036. The growth of the segment can be attributed to the increasing use of high dynamic range for movies, games, web series, and others. Furthermore, it improves the overall quality of the movies as compared to the older movies that are in SDR. In addition, the HDR is widely used in home entertainment, as people watch movies at home, along with the surge in smart homes. As per the data provided, nearly 54 percent of the adults in the United States preferred to watch movies at home in the year 2022.

Product Type (Display, Capturing Devices)

The global high dynamic range market is also segmented and analyzed for demand and supply by product type into display, and capturing devices. Amongst these three segments, the display devices segment is expected to garner a significant share of around 56% in the year 2036. This can be attributed to the rising adoption of high dynamic range solutions for various applications such as laptops, devices, projectors, and others. Moreover, the sale of smart televisions is also increasing the demand for high dynamic range This, as a result, is anticipated to create numerous opportunities for the growth of the segment in the coming years.

Our in-depth analysis of the global market includes the following segments:

   By Application

  • Gaming

  • Video Streaming

  • Entertainment

  • Others

   By Type

  • HDR10

  • HDR10+

  • 4K

  • Dolby Vision

  • Hybrid Log-Gamma

  • Others

   By Product Type

  • Display Devices

  • Capturing Devices

 


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High Dynamic Range Industry - Regional Synopsis

North American Market Forecast

The market share of high dynamic range in North America, amongst the market in all the other regions, is projected to be the largest with a share of about 29% by the end of 2036. The growth of the market can be attributed majorly to the presence of manufacturers of high-quality cameras in the region. Moreover, there has been a surge in demand for advanced products, and technologies in countries such as the United States, that is further expected to boost the growth of the market in the region. In addition, the increasing research and development initiatives in the region, are also projected to contribute to the growth of the market in the region. More than 55 percent of the United States consumers are estimated to adopt smart home technology by the end of 2025.

APAC Market Statistics

The Asia Pacific market is estimated to register the fastest growth by the end of 2036. The growth of the market can be attributed majorly to the increasing demand for smart TVs by the end users in the emerging countries such as Japan and China. Furthermore, the upsurge demand for high dynamic range products from entertainment, gaming, and media industries. In addition, the smartphones, and cameras increasing demand and production are another factor that are increasing the demand for HDR. Thus, all these factors are predicted to rise the market’s growth in the region.

Europe Market Forecast

Further, the market in the European, amongst the market in all the other regions, is projected to hold a majority of the share by the end of 2036. The growth of the market can be attributed majorly to the presence of high dynamic range solution providers in the region. Moreover, the increasing tourism in the countries such as Italy, France, and others are also contributing to the demand for photographers with professional cameras. Therefore, it is anticipated to drive the growth of the high dynamic range market in the region.

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High Dynamic Range Market Size
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Companies Dominating the High Dynamic Range Landscape

    • OMNIVISION Technologies, Inc.
      • Company Overview
      • Business Strategy
      • Key Product Offerings
      • Financial Performance
      • Key Performance Indicators
      • Risk Analysis
      • Recent Development
      • Regional Presence
      • SWOT Analysis
    • Canon Inc.
    • Cursor Insight Ltd.
    • Apple Inc.
    • Sony Corporation
    • LG Display
    • Samsung Electronics
    • FUJIFILM Holdings Corporation
    • Olympus Corporation
    • NIKON CORPORATION

In the News

  • FUJIFILM Holdings Corporation announced the launch of FUJIFILM SX1600 in order to join a lineup of SX series of lens-integrated long-range cameras.
  • Apple Inc., announced the launch of next generation of Apple TV 4K with a high frame rate HDR, connecting the customers to their content with the highest quality.

Author Credits:  Abhishek Verma


  • Report ID: 4894
  • Published Date: Jun 28, 2024
  • Report Format: PDF, PPT

Frequently Asked Questions (FAQ)

In the year 2024, the industry size of high dynamic range is evaluated at USD 67.95 Billion.

The high dynamic range market size was over USD 52.89 Billion in 2023 and is poised to cross USD 4.12 Trillion by 2036, witnessing more than 39.8% CAGR during the forecast period i.e., between 2024-2036. Growing use of high dynamic range video camera, and increasing trend of streaming services are the major factors driving the market growth.

North America industry is anticipated to have the highest growth through 2036, backed by presence of manufacturers of high-quality cameras in the region.

OMNIVISION Technologies, Inc., Canon Inc., Cursor Insight Ltd., Apple Inc., Sony Corporation, LG Display, Samsung Electronics, FUJIFILM Holdings Corporation, Olympus Corporation, NIKON CORPORATION
High Dynamic Range Market Report Scope
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