North America Market Analysis
By 2037, North America heart tumor market is anticipated to capture over 40% share, due to factors such as improved healthcare infrastructure, greater pervasiveness of cardiovascular diseases, and an increased focus on preventive care. The easy availability of advanced diagnostic tools and reimbursement-friendly policies tends to act as a catalyst for market growth. Additionally, the region’s high rate of R&D investment in medical technology fosters innovation, ensuring ongoing advancements in heart tumor diagnostics.
The U.S. heart tumor market continues to expand at a stable rate due to the rising healthcare expenditure while investing in AI and other imaging technologies for cardiac care. For example, Centaur Pharmaceuticals launched a generic version of Corlanor used for chronic heart failure in July 2024, increasing the availability of medications for heart failure. Such developments reflect the U.S. government's focus on overall cardiac care solutions and further cemented its position as one of the leading markets.
Canada heart tumor market is growing significantly, supported by government-funded healthcare programs and increased adoption of advanced imaging modalities. For example, Health Canada's focus on innovating diagnostic solutions has also placed it in a good market for heart tumor diagnostics. In October 2023, Philips collaborated with Quibim to embed AI-powered imaging software within the Philips HealthSuite Imaging Cockpit platform, enabling access to diagnostic insights for cardiologists and primary care physicians in Canada. These factors combined are likely to strengthen the country's commitment to advancing cardiac diagnostics and imaging.
Asia Pacific Market Analysis
In heart tumor market, Asia Pacific region is poised to showcase growth rate of over 8.5% from 2025 to 2037. Increasing investments in diagnostic infrastructure, along with increased awareness of cardiovascular health, are considered key propellers for this growth. Furthermore, government support for innovative diagnostics and a rise in public awareness of heart health enable the market to offer opportunities to the players. The demand for affordable and efficient diagnostic services also continues to increase with the region's large and aging population, promoted by urbanization trends. This demand is thereby creating a significant scope for global companies in Asia Pacific heart tumor sector.
Increasing awareness about public health and governmental investments in cardiac care infrastructure are some of the major factors contributing to the growth in India heart tumor market. Companies are capitalizing on the available opportunities in the industry through various product launches targeted toward treating heart tumors. For example, Roche Diagnostics India, in April 2024, launched a POCT NT-proBNP test for diabetes patients at risk of heart failure. The test encourages early detection for cardiac care. This initiates a responsible approach by India toward cardiac health, which would contribute to the growth of the market during the forecast period.
Considering the market for heart tumor diagnostics, robust healthcare reforms, and promotion of government policies on advanced imaging solutions, China is one of the largest markets in cardiac disease diagnosis. The early diagnosis of heart disease in China raises demand for innovative diagnostic tools. In April 2023, Siemens Healthineers expanded MRI manufacturing in China to meet the growing demand for advanced medical imaging, demonstrating the country’s commitment to advancements in medical imaging.
Author Credits: Radhika Pawar
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