Headset Market Trends

Growth Drivers

• Rising popularity of online games - The combination of cutting-edge technology and immersive experiences is changing the gaming environment for players, industry professionals, and audiences. There is been a rapid increase in the availability of advanced headsets, mobile phones, computers, and gaming consoles, catering to therising number of games and gamers worldwide. Companies are developing and launching special noise-clearance headsets for gamers that block external noises. For instance, in January 2023, JBL released the JBL Quantum 360X/P and JBL Quantum 910X/P. These novel headphones are especially designed for Xbox and PlayStation consoles to offer excellent sound quality and seamless communication for gamers.
• Growing fitness industry - Sports or workout headsets are specifically designed to cater to the needs of people engaged in physical activities. Sports enthusiasts and athletes opt for hassle-free wireless headsets to focus without distractions. In January 2024, Sony India introduced a new model of wireless sports headphones, Flot Run WI-OE610 that focused on the runner’s form, for a stable experience without compromising the sound quality. It offers important features to athletes, such as a light-weight design, and flexible neckband, so that the headphone does not slip while running.

Challenges

• Increasing number of counterfeit items - Consumers frequently get captivated and purchase counterfeit goods that provide comparable characteristics such as shape, size, and color at a significantly reduced cost. The demand for branded products is negatively impacted by the availability of inexpensive imitation products. In addition, the lack of knowledge among people to distinguish between authentic and inexpensive counterfeit goods in less developed and emerging economies is expected to restrain market growth in the coming years.
• Supply chain disruptions - Issues in the supply chain such as earthquakes and regional conflicts cause delays in the manufacturing and distribution processes, resulting in limited availability of headsets in the market. Furthermore, these disruptions have impacted the procurement process of raw materials used in headset such as aluminum, plastics, ceramic, and other metal alloys, leading to escalated manufacturing expenses and probable price surges for customers.