Key halal food Market Players:
- Nestlé S.A. (Switzerland)
- Company Overview
- Business Strategy
- Key Product Offerings
- Financial Performance
- Key Performance Indicators
- Risk Analysis
- Recent Development
- Regional Presence
- SWOT Analysis
- Cargill, Incorporated (U.S.)
- Unilever PLC (UK/Netherlands)
- Danone S.A. (France)
- BRF S.A. (Brazil)
- Al Islami Foods (UAE)
- Midamar Corporation (U.S.)
- QL Foods Sdn Bhd (Malaysia)
- Saffron Road (U.S.)
- Kellogg Company (U.S.)
- Nissin Foods Holdings Co., Ltd. (Japan)
- Ajinomoto Co., Inc. (Japan)
- Allanasons Pvt. Ltd. (India)
- Al Kabeer Group (UAE)
- Prima Agri-Products (Singapore)
- Coco Ventures Pte Ltd (Singapore)
- Tahira Foods Ltd (UK)
- Ramly Food Processing Sdn Bhd (Malaysia)
- Beijing Shunxin Agriculture Co., Ltd. (China)
- Al-Falah Halal Foods (Australia)
- Nestlé S.A. has established its dominant presence in the competitive halal food market via its Nestlé Halal master brand. This is a strategic initiative that consolidates trust across a vast product portfolio. The company has aggressively followed halal food market penetration in key regions such as the Middle East and Southeast Asia by customizing products to local tastes. The company achieved an impressive 88.9% return on net worth.
- Cargil is a global leader in the halal food market and is leading in the supply chain, providing certified halal proteins, starches, and oils to other manufacturers and food service providers. Their strategic initiatives mainly focus on vertical integration and securing end-to-end halal certification across their massive production facilities, which is vital for the B2B clients.
- Unilever PLC in the halal food market is driven by the deep local consumer insight and the strength of its iconic brands, such as Walls and Knorr. The company reformulates and certifies its extensive range of products, from seasonings to soups, and ice cream, to meet the specific halal requirements in countries such as Malaysia and Indonesia. The company has made a turnover of €13.4 billion in the food category in 2024.
- Danone S.A. is a dominating competitor and uses its strong heritage in dairy and early life nutrition to capture significant value in the halal food market. The company certifies its flagship in infant formula and milk-based products that are often considered to be essential and trusted categories for certain people. Their initiative includes targeted marketing, which highlights nutritional science and product purity aligned with halal values.
- BRF S.A. has made the halal food market a central pillar of its international expansion strategy, mainly via its Sadia and Perdix brands. The company’s most significant initiative is operating some of the world’s largest halal-certified production plants that are fully incorporated from farm to export. This allows BRF to achieve immense scale and cost efficiency, making it a primary supplier of frozen poultry and other meat products to the Middle East.
Below is the list of some prominent players operating in the global halal food market:
The global halal food market is highly competitive and fragmented. Key multinational giants such as Nestlé and Unilever are competing with specialized regional players. The competitive ecosystem is intensifying as companies pursue growth via strategic acquisitions and partnerships to enter new markets. A key initiative is the extensive product diversification beyond the traditional meat into dairy, ready-to-eat meals, and confectionery to capture a broader demand. The main players are investing heavily in securing and promoting robust halal certification and ensuring end-to-end supply chain integrity. This focuses on the traceability, and digital marketing is important to build the consumer trust and brand loyalty required to succeed in this rapidly expanding, values-driven market. Further, companies' expansion also boosts the market growth. For example, in July 2022, Tanmiah Food Company and Tyson Foods signed a strategic partnership agreement. This partnership will take the company to the next phase in the global halal food market.
Corporate Landscape of the Halal Food Market: