APAC Market Forecast
Hair care market in Asia Pacific is poised to hold a share of 36% during the foreseen period. The Asia Pacific region has emerged as the world's biggest market for hair care, due to its large population shift towards urban areas and increased awareness of hairdressing procedures. Market growth is also supported by the involvement of various brands and celebrities. In particular, major Asian Pacific megacities use high end hair care products. This trend is expected to lead to market sales in the region, complemented by an increasing middle-class population and higher expenditure capacity. Moreover, urban and young consumers are increasingly inclined to invest in premium products.
North American Market Statistics
North American market is projected to hold a share of 27% by the end of 2037. North America is probably to have a significant market share in view of the excessive cost of products such as hair and skin care. For example, in 2022, hair care products will cost American consumers approximately USD 86 billion. Shampoo was the most profitable hair care product that year, accounting for about USD 3.6 billion in sales, followed by hair conditioner and hair coloring. In light of these elements, the market in North American region is predicted to flourish during the forecast period.
Author Credits: Parul Atri
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