Public Cloud Market Share

North America Market Analysis

North America public cloud market is anticipated to capture revenue share of over 50% by 2037. Market drivers include an advanced technology ecosystem, high cloud adoption rates, and significant investments in AI, machine learning, and data analytics. The region benefits from strong cloud service providers and widespread hybrid and multi-cloud deployments across industries. Focus on innovation and cybersecurity further drives the market.

The U.S. dominates the North America market, fueled by early adoption of cutting-edge technologies, and robust tech ecosystem, and a thriving startup culture. Government initiatives supporting cloud adoption and data security standards further boost the market. In May 2023, the U.S. Department of the Treasury formally launched the Cloud Executive Steering Group (CESG) which is a public-private partnership dedicated to bolstering regulatory and private-sector cooperation.

Canada public cloud market is growing rapidly, driven by increased demand for digital transformation and compliance with data residency laws. The emphasis on localized data centers and partnerships between global and local providers supports industries including banking, healthcare, and public services. In June 2023, Leaseweb announced the expansion of Leaseweb Cloud Connect in Canada to enhance and expand its fast and secure network connectivity to Microsoft Azure, Google Cloud, and Amazon Web Services (AWS) from Leaseweb’s Canada Data centers.

Europe Market Statistics

Europe public cloud market is expanding steadily and is anticipated to register a considerable share during the forecast period. The market is driven by digital transformation, cloud-first strategies, and increasing demand for data sovereignty. Regulatory frameworks such as GDPR play an important role in shaping cloud adoption, with a strong emphasis on security and compliance. In October 2023, Amazon Web Services launched the AWS European Sovereign Cloud which is a new, independent cloud, developed to assist public sector customers and highly regulated industries meet stringent regulatory data residency and operational requirements.

UK public cloud market is marked by rapid adoption across industries, particularly in financial services, healthcare, and retail. Post-Brexit regulatory alignment and the emphasis on local data centers have influenced cloud strategies. In November 2024, SAP SE announced the general availability of its Sovereign Cloud capabilities in the UK. The launch is in accordance with the UK’s Data Protection Act 2018. It also aligns with the National Cyber Security Centre’s security principles and offers solutions that meet Cyber Essential Plus standards. 

France market is characterized by a focus on digital sovereignty and a preference for European cloud providers such as OVHcloud. The government’s Cloud of Trust initiative promotes secure and locally managed cloud services. Moreover, in November 2021, the France government launched the French National Cloud Strategy 2025, allocating USD 772 million to implement the strategy. The market also sees increasing investments in AI and ML capabilities through cloud platforms to support innovation.