Herbal Beauty Products Market Size

Herbal Beauty Products Market size was over USD 98.25 billion in 2024 and is projected to reach USD 273.71 billion by 2037, growing at around 8.2% CAGR during the forecast period i.e., between 2025-2037. In the year 2025, the industry size of herbal beauty products is evaluated at USD 111.56 billion.
 

The growth of the market is primarily attributed to the worldwide growing concern for physical appearance among people along with the rising demand for beauty products. For instance, it was observed in a study that approximately 51% of 13-year-old girls in United States were unhappy with their appearance. By the time girls were 17 years old, this percentage had increased to almost 82%. Furthermore, during the pandemic lockdown, nearly 1 in every 3 adult women reported being more concerned about their appearance.

The market share of herbal beauty products is rising as a result of the increased adoption of herbal beauty products among consumers as they offer various advantages over synthetic products. The growing preference among men and women for budget-friendly and organic beauty products is anticipated to drive the herbal beauty products market over the forecast period.