North America Market Statistics
North America gaming console market is set to capture revenue share of around 64.3% by the end of 2037. The main driver behind this continued strong presence is the intense consumer demand for sophisticated gaming experience, spurred by a robust gaming culture, inflicting robust technological structures, and healthy disposable income in the region. This demand spurred constant innovation, frequent console upgrades, and related services growth. This consolidated North America's position as the critical hub for gaming.
The U.S. gaming console market is characterized by a dominance of the U.S. entertainment and media industry. This factor tends to drive console sales with exclusive content, partnerships, and cross-media integration. The integration of gaming with streaming services brings a coherent ecosystem that provides consumers with increased value and strengthens platform loyalty. For instance, in December 2023, Riot Games hosted its debut international esports tournament, VALORANT in India to strengthen the grassroots ecosystem for its first-person shooter (FPS) games in India. This synergy between gaming and broader entertainment trends is a massive differentiator for the U.S. market.
The major characteristic of Canada is significantly driven by its bilingual and multicultural demographic, which plays a key role in determining gaming preferences and demand. For instance, in February 2021, i3 Interactive, a Canada-based company announced to acquire majority of stake (51%) in LivePools, a gaming start-up to create a holistic ecosystem for state-of-the-art experience to gamers. This differentiates their ecosystem, supporting diverse tastes in gaming and thus providing a unique demand within the Canada gaming console market.
Asia Pacific Market Analysis
Asia-Pacific is expected to exhibit lucrative growth during the forecast period of 2025 to 2037 due to the easy availability of 3D gaming hardware and software in the region. In addition, the mobile gaming trend is witnessing tremendous growth with experts estimating more than 1.5 billion active mobile gamers in the region. The future will be accelerated by further investment in online services and infrastructure driven by 5G and advancements in VR, AR, and AI.
China is being driven by trails of innovations brought by key gaming console market players. For instance, in June 2022, a virtual Tencent Games Conference - SPARK 2022 was held. At this conference, a new cloud gaming technology was revealed that revolutionized the future of online gaming. The key focus areas were new technology exploration, new product experience, and more new values. Furthermore, 40 new and innovative projects in the gaming sector were showcased.
A strong gaming culture is one of the major drivers for the gaming console market in India. For example, in March 2024, Indie Games Accelerator (IGA) chose 25 Asia-Pacific indie game developers, marking the largest Asia-Pacific cohort since the Google Play training program began in 2018. In addition, the rising trend of e-sports tournaments is further positively influencing the market in the country.
Author Credits: Abhishek Verma
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