Frozen Fruits Market Trends

Growth Drivers

• Increasing Access of Internet & Media- People are now more familiar with the lifestyles and traditions of various countries and areas through the internet and other forms of media. As a result, certain regionally-specific cuisine items have gained popularity on a worldwide scale. As per the data released by the World Bank, by 2020, the number of individuals using the internet had reached around 60% of the global population.
• New Emerging Technologies of Food Processing- There are varied technology options available, ranging from simple and inexpensive to complex and advanced for generating cold conditions for food handling, processing, and storage. Isochoric freezing (ICF) is such an innovative and energy saving freezing technique that enables biological matter to be preserved at subfreezing temperatures without the formation of ice in the fruits and vegetables. Thermodynamic studies have proven that freezing in an isochoric system is estimated to consume approximately 73% less energy than a conventional freezing technique.
• Rise in Working Population- The rapidly expanding working population leads to an increase in demand for ready-to-eat food products frozen fruits market. For instance, as per a report, the employment to population ratio has been increased to approximately 56 per cent worldwide.
• Increasing Disposable Income- Increasing disposable income leads to spend more, thus the tendency of consumption also gets increased. Therefore, it is anticipated to drive the growth of the global frozen fruits market. According to the data provided by the Bureau of Economic Analysis, in USA the personal income and disposable personal income (DPI) has increased USD 133.5 billion (0.6%), and USD 120.4 billion (0.7%) respectively by June 2022.
• Global Increase in Fruits Consumption- Fruits are an essential part of our diet as they are very good supplements of various nutrients, but lack of fruits intake leads towards the serious effects on health. As per the data provided by the World Health Organization (WHO), low fruit and vegetable consumption is responsible for 16 million (1.0%) DALYs and 1.7 million (2.8%) deaths globally. Moreover, people across the globe are more conscious about their health, therefore they prefer more fruits, vegetables in their diet. The worldwide consumption of fruits and nuts reached approximately 261 Million metric tons in 2021.

Challenges

• Easy Accessibility of Frozen Fruits Substitutes
• Issue of High-Moisture in Some Fruits
• Risk of Contamination