Event Management Software Market Segmentation:
Deployment Model Segment Analysis
The cloud-based deployment model is predicted to hold the largest share of 70% of the total market size. The increasing participation rate in virtual events and rising launches of cloud-based software to avert the additional infrastructural costs are anticipated to propel the segment’s growth. The event management software that leverages cloud technology can access the software from any device, as long as it is connected to the Internet, making it easier to interact with employees, suppliers, and clients. A well-designed cloud-based event management software will ensure more flexibility overall versus hosting on a local server without having to invest in dedicated IT infrastructure, thereby saving on IT costs and improving the overall cost structure.
End-User Segment Analysis
The event organizers & planner segment is slated to hold a share of 40% of the overall end-user segment. The increasing culture of hiring event organizers over in-house planners is anticipated to boost segment growth. Event management software can be particularly beneficial for event planners as event management technologies help to enhance the experience of attendees. This technology allows event organizers & planners to focus on the main parts of an event, making the work of an event manager easier.
Our in-depth analysis of the global market includes the following segments:
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