Enterprise Video Conferencing Market Trends

Growth Drivers

• Increasing Integration of Cloud Technology - Cloud computing or cloud technology refers to connecting to online services hosted on the cloud via the internet. These services range from basic cloud storage to cloud infrastructure channels. The integration of cloud technology is highly influencing enterprise video conferencing.
• By 2021, cloud data centers are estimated to manage approximately 91% of all workloads.
• Growing Use of Artificial Intelligence (AI) – Emerging use of Artificial Intelligence (AI) in Natural Language Processing (NLP) is paving a way to create more advanced tools i.e., language translation, voice-to-text transcription, report generation to make video conferencing an easy and advanced medium to stay connected. So, the rise in implementation of Artificial Intelligence is leading the enterprise video conferencing a step ahead.
• For instance, by 2022, more than 46% of businesses are projected to use several aspects of AI to efficiently use big data.
• Increasing Deployment of Internet of Things (IoT) - Over 9 billion Internet of Things (IoT) devices were connected as of 2021 and this number is estimated to cross approximately 25 billion IoT connections by the end of 2025.
• Rising Trend of Remote Work – Since the COVID-19, the work from home model has been much popularized. Now lots of people and organizations have been working remotely and seeking the advantages of this concept in the presence of various type of technological tools i.e., video conferencing.
• For instance, by January 2022, approximately 58% of global businesses have embraced the fully remote or hybrid working model.
• Expanding 5G Network - 5G has brought some amazing turns in virtual world. It outperforms 4G LTE networks in terms of speed, connectivity, and capabilities. For instance, globally, the total number of 5G smartphone subscriptions are estimated to reach approximately 1.5 billion in 2022.

 Challenges

• High Cost of Hardware Solutions Deployment
• Data Privacy and Security Concern
• The possibility of a data breach is still present and is a major concern where personal chats and documentation can be exposed to third parties. Furthermore, many hackers across the globe always finding ways to penetrate the system to steal significant file or statements of firms. Hence, this factor is estimated to propel the growth of the enterprise video conferencing market over the forecast period.
• Lack of Skilled Software Engineers and Developers