Electrical Article Surveillance (EAS) Market Share

North America Market Forecast

North America electronic article surveillance (EAS) market is set to capture revenue share of over 36.6% by 2037. The growth is owed to the region’s established retail landscape with the presence of global market leaders such as Walmart, Costco, Amazon, etc. The advanced retail ecosystem is boosting demands for EAS systems to cut down on retail shrinkage and offer customers a seamless shopping experience to increase footfall. The U.S. and Canada lead the revenue share in North America. Additionally, the growth of e-commerce post-COVID-19 and omnichannel retailing necessitates a need for product protection from warehouse to last-mile delivery.

The U.S. holds the largest share in the electronic article surveillance sector in North America owing to the large-scale adoption of EAS systems across department stores and supermarkets for safety purposes and inventory management. Rising trends of automated stores in urban areas create a steady demand for EAS systems that key electronic article surveillance (EAS) market players can leverage. For instance, in June 2024, Walmart announced the launch of automated distribution centers to get their groceries to stores faster. These trends are set to boost the demands of RFID systems owing to their efficiency in processing large volumes of items. The favorable trends boost the electronic article surveillance (EAS) market in the U.S. to continue its growth curve.

Canada is poised to increase its share in the electronic article surveillance sector in North America. The market’s growth is attributed to rising demands for integrated security solutions for an expanding retail sector. By the end of the forecast period, the market in Canada is poised to register a spike in demand for reusable printable tags. Additionally, manufacturers within the Canada electronic article surveillance (EAS) market are offering advanced integrated solutions to cater to demands. For instance, in December 2021, Prosegur Security introduced a landmark EAS system with an integrated ad platform that can provide retailers with valuable data as well as generate revenue for itself through advertising.

APAC Market Analysis

The Asia Pacific market is projected to register the fastest growth owing to a rapidly expanding retail sector. The electronic article surveillance (EAS) market of APAC is led by China, India, Japan, and South Korea. The large-scale urbanization in APAC is leading to an expansion of the retail sector. This creates a growing need for EAS systems in retail stores. Additionally, libraries and the healthcare sector contribute to the growing demand for robust EAS solutions in the region. As more businesses seek scalable solutions to protect goods, the EAS sector is projected to maintain its growth curve.

China holds the largest share in the electronic article surveillance sector. The electronic article surveillance (EAS) market’s growth in China is attributed to the growth of smart retail and large-scale footfalls in supermarkets and malls, necessitating demands for integrated EAS systems. Additionally, the growth of automated convenience stores is poised to rise after COVID-19 stalled the growth, boosting the EAS sector. In July 2024, Xiaomi unveiled an AI-powered unmanned smart factory that runs 24 hours. The trend of automated factories, warehouses, and malls necessitates EAS systems for robust security measures and inventory management. Additionally, Research Nester estimated China to be the second largest exporter of EAS systems in 2023 with almost 2000 shipments. The trends are favorable for domestic manufacturers to leverage and increase their profit share.

Japan has a leading share in the electronic article surveillance sector in APAC. The electronic article surveillance (EAS) market’s growth is attributed to a surging push by the government for unmanned convenience stores across the country by 2025 owing to a declining workforce. Additionally, smart EAS technologies are on the rise in Japan, which already has a robust innovation-focused ecosystem, helping businesses with efficient inventory management and security. Additionally, Tokyo has the largest urban population in the world and the country has a large network of convenience stores called Konbini stores, that experience large footfall. The growing number of retail stores boosts demands for integrated EAS solutions.