E-Prescribing Market Regional Analysis:
North American Market Insights
North America region is projected to account for more than 39.3% market share by 2035, fueled by increasing utilization of prescribed medication. The United States reported prescription spending of over USD 1,200 per person in 2019, compared to Canada's USD 869 per person. Such a higher utilization of prescribed medication is attributed to the escalating demand for chronic disease management as of the rising ratio of several chronic diseases, coupled with the surging rate of several neurological disorders. People are observed to prefer prescribed medicines over over-the-counter medicines to prevent any type of medical side effect. For instance, approximately 45% of Americans were anticipated to be using a prescription drug. Additionally, a large number of people in the region were reported to be misusing the prescribed drugs, which accelerated the demand for e-prescriptions in the region, backed by the growing educational advancement to remove such issues from society. For instance, nearly 40% of the tranquilizers, sedatives, and painkiller abusers reside in the USA, while more than 50 million Americans are further estimated to misuse prescription drugs once in their lifetime.
