Digital Signage Software Market Size

Digital Signage Software Market size was valued at USD 11.32 billion in 2024 and is set to cross USD 74.52 billion by the end of 2037, expanding at more than 15.6% CAGR during the forecast period i.e., between 2025-2037. In the year 2025, the industry size of digital signage software is estimated at USD 12.73 billion.

The market is growing due to the rising popularity of digital advertising of goods and services worldwide. With numerous competitors for each product or service, digital advertising is the preferred option. This is expected to fuel market growth in the years to come. By 2024, the total spending on digital ads globally is predicted to exceed USD 500 Billion.

The emergence of new products like leak detector systems, home monitoring systems, and complex financial products affects the market. The market also expands due to the growing demand for digital signage in public and commercial spaces. Positive influences include rapid urbanization, changes in lifestyle, increased investment, and higher consumer spending, which all contribute to the industry growth.