Digital Experience Platform Market Analysis

Digital Experience Platform Segmentation

Deployment Model (Cloud, On-Premise)

About 54% of the digital experience platform market share will be captured by the cloud segment by 2037. The growth can be attributed to the increasing need for scalability and agility in data storage and analytics. As organizations continue to expand, they need to store and analyze massive amounts of data, and cloud-based solutions provide the best solution. Additionally, cloud solutions are cost-effective and efficient, which is another factor driving their adoption.

Application (Business to Customer, Business to Business)

A significant share of approximately 56% is expected from business-to-consumer in 2037. Retail, banking, and healthcare industries, among others, are increasingly demanding digital customer engagement solutions to improve their customer experience. This is due to the need for organizations to provide customers with a seamless and personalized digital experience across all channels. Furthermore, organizations are leveraging customer data to create personalized content and offers.

Our in-depth analysis of the market includes the following segments: