Digestive Health Market Size

Digestive Health Market size was valued at USD 4.8 billion in 2024 and is set to exceed USD 15.25 billion by 2037, registering over 9.3% CAGR during the forecast period i.e., between 2025-2037. In the year 2025, the industry size of digestive health is evaluated at USD 5.16 billion. The market growth is primarily driven by the rise in digestive disorders including irritable bowel syndrome, constipation, gastroesophageal reflux disease, diverticular disease, and gut infections, a growing inclination of people for fresh, safe, and natural foods, and increasing concern for society on their health. Nearly 15 million adults have an ulcer which makes up approximately 6% of the total adults and around 37 million people visited the hospital for diagnosis of their digestive system. Furthermore, the growing geriatric population is first in line to suffer gut health disorders. Thus, the rise in the number of older persons is attributed to an increase in awareness about digestive health market in the near future.

Besides this, a growing number of gut-conscious clients who constantly seek preventive options and higher usage of supplements for gut health including prebiotics, food enzymes, and probiotics including Culturelle probiotics that maintain healthy digestion is expected to propel the growth of the global gastrointestinal health market. In order to support the immune system, nearly 77% of individuals are switching to food including yogurt drinks, and others. By 2030, one in six people on Earth is expected to be 60 years of age or older. 1.4 billion people are likely to be over the age of 60 by this time, up from 1 billion in 2020. In addition to the aforementioned factors, the rise in obesity cases along with increased lifestyle-related disorders among the population owing to poor eating habits and high consumption of processed, high-sodium, and ready-to-eat food items are expected to increase the demand for digestive health products. Furthermore, the rise in awareness about nutritional food additives and nutritional supplements is also considered to positively contribute to market growth.