Diesel Powered Real Estate Generator Market Share

APAC Market Forecast

The Asia Pacific diesel powered real estate generator market is projected to hold a dominant revenue share of 54.8% by the end of the forecast period owing to surging energy demands across the region. Asia Pacific is undergoing rapid urbanization leading to a surge in construction activities that increase demands for reliable backup power solutions. In 2022, IEA reported that the largest final consumer of electricity in the Asia Pacific is the industrial sector.

Unstable grid reliability also boosts demands for diesel powered generators in remote areas to power homes or as backup power solutions in community events. Unstable electricity supply and large-scale electricity demands are expected to continue boosting the growth of the market in APAC as more real estate projects adopt diesel powered real estate generators.

China is projected to hold the largest share in the APAC market owing to the large-scale adoption of diesel gensets. China is the global leader in the export of diesel powered generators with more than 90 thousand shipments exported globally. Manufacturers in China are answering the domestic demands for low-emission models boosting the market’s growth. Additionally, the diesel powered real estate generator market is boosted by the frequent power outages in the region. For instance, the Global Sustainable Electricity Partnership reported electricity demand in China to rise by 10.3 kWh in 2030 and 13.6 kWh in 2050.

Due to high demand, the domestic grid networks are under stress. In September 2024, the South China Morning Post reported that there had been more power disruptions in the first half of the year.  These trends position diesel powered generators to supply robust continuous or backup solutions to numerous real estate projects in the country, further boosting the market’s profitable growth curve.

India is poised to increase its revenue share by the end of the forecast period. The market’s growth is attributed to the rising demand for portable diesel generators in real estate. India is witnessing rapid urbanization. For instance, in January 2024, the World Bank estimated towns and cities in the country account for 600 million people, almost 40% of its population. The rapid rate of urbanization has fueled construction activities in the real estate sector leading to an increase in demands for backup genset solutions. Additionally, the growth of data centers and smart cities positions the diesel powered real estate generator market for a rapid growth curve by boosting the real estate construction sector, which in turn fuels the demand for diesel powered generators.

North America Market Analysis

The market in North America is poised to register the fastest growth during the forecast period owing to demands in areas prone to hurricanes and other natural disasters, and real estate projects in remote areas such as Alaska. The U.S. and Canada lead the diesel powered real estate generator market’s growth in North America with rising investments in backup power solutions for large-scale infrastructure projects, hospitals, and data centers. Additionally, the demand for Tier 4 compliant diesel powered generators, that meet the emission standards set by the Environmental Protection Agency is growing in the region. Key manufacturers are positioned to cater to the demands by providing innovative hybrid gensets that have low emissions. For instance, in October 2024, Hyliion signed a letter of intent with ANA to deploy hybrid KARNO generators.

The U.S. is projected to account for the largest revenue share in the North America market owing to surging demands for backup power solutions in the commercial real estate sector. Diesel powered generators are in high demand in areas affected by hurricanes in the country to ensure power solutions during grid outages. For instance, in October 2024, Generac announced that many of their gensets had been sold out after Hurricane Helene. Additionally, the demand for microgrid compatible diesel generators boost the diesel powered real estate generator market’s growth. In April 2024, Schneider Electric announced that it will use Mainspring Energy’s fuel-flexible generator that will appeal to microgrid customers.

Canada is positioned to increase its revenue share in the diesel powered real estate generator market by the end of the forecast period. The demands for backup power sources are high in the real estate sector of the country during winters owing to harsh weather conditions that can disrupt grid power supply. Manufacturers are pushing robust standby generators to support remote infrastructure projects and cater to commercial and residential real estate infrastructure that require power solutions during outages. In August 2022, Caterpillar Inc. launched three standby diesel generator sets from 20 kW to 30 kW for commercial, telecommunications, and small industrial customers.