Deodorant Market Share

  • Report ID: 4151
  • Published Date: Aug 12, 2024
  • Report Format: PDF, PPT

Deodorant Market Share

Regionally, the global deodorant market is segmented into five major regions including North America, Europe, Asia Pacific, Latin America and Middle East & Africa region. North America industry is anticipated to dominate majority revenue share by 2036, as manufacturers in the region deliver technologically advanced formulations and innovative packing concepts that attract consumers, who feel more empowered using them. The manufacturers in this region deliver technologically advanced formulations and innovative packing concepts that attract consumers, who feel more empowered using them. In 2021, the United States generated an estimated revenue of over USD 5 billion in deodorants.

The market in Asia-Pacific region is projected to emerge as the fastest growing market on back of increasing population with increasing disposable income, especially in developing countries such as India and China, allowing the population to spend more on self-grooming. Moreover, improving standard of living and growing awareness for personal hygiene and cleanliness among the population are further expected to propel the deodorant market growth. This region is expected to provide exceptional business opportunities for new and existing players.

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Author Credits:  Parul Atri


  • Report ID: 4151
  • Published Date: Aug 12, 2024
  • Report Format: PDF, PPT

Frequently Asked Questions (FAQ)

In the year 2024, the industry size of deodorant is estimated at USD 28.25 billion.

Deodorant Market size was valued at USD 25.74 billion in 2023 and is poised to cross USD 114.95 billion by 2036, registering more than 12.2% CAGR during the forecast period i.e., between 2024-2036. Rising temperature and unhealthy lifestyle, leading to body odor, and growing popularity and trend for fragrances especially among young population will impel the market growth.

North America industry is anticipated to dominate majority revenue share by 2036, as manufacturers in the region deliver technologically advanced formulations and innovative packing concepts that attract consumers, who feel more empowered using them.

The major players in the market are Avon, Beiersdorf AG, Armani beauty (Giorgio Armani S.p.A), Calvin Klein, Unilever, L'Occitane International SA, Christian Dior (LVMH Moët Hennessy - Louis Vuitton), Procter & Gamble, Colgate-Palmolive Company, and others.
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