Dental Fluoride Treatment Market Size & Share, by Product (Toothpaste, Varnish, Gel, Mouth Rinse, Supplements); End user - Global Supply & Demand Analysis, Growth Forecasts, Statistics Report 2025-2037

North America Market Analysis

North America in dental fluoride treatment market is poised to capture over 37.1% revenue share by 2037. This region is filled with global leaders in this sector, who are generating remarkable revenue in every fiscal year. The large consumer base and rising knowledge about the benefits of FTs in retaining dental health are making this region an attractive landscape for dedicated companies. According to 2023 OEC data, the U.S. was the largest importer of oral & dental hygiene preparations such as toothbrushes and toothpaste, accounting for USD 189.0 million. Besides, Canada also secured an import value of USD 75.2 million in the same year. Additionally, the U.S. exported USD 249.0 million worth of the same pipeline in 2023. These figures testify to the assurance of growth in North America.

The U.S. marketplace is highly influenced by high-quality healthcare practice and clinical discoveries. The business atmosphere of this country has become more favorable due to the positive support from regulatory bodies. This fosters a great scope of development for both domestic and global pioneers. For instance, in October 2024, Kettenbach Dental introduced a new genre of FVs, Profisil, for all categories of end users in this field. The innovative gel-based varnish features an anti-allergenic formula and is used after a professional tooth cleaning and for hypersensitive teeth. Such groundbreaking results of continuous R&D are further encouraging more manufacturers to invest in the dental fluoride treatment market.

Canada is pledging the dental fluoride treatment market with the growing government and private expenditure on oral healthcare. The country’s significant spending on acquiring essential commodities to supply the well-aware population is an indication of the sector’s potential. According to a 2023 OEC report, Canada ranked among the top importers of dental products including hygiene preparations in the world with a value of USD 273.0 million. Additionally, the government-assured reimbursement policies are also contributing to maximum adoption. For instance, in 2023, the Canadian Dental Care Plan (CDCP) for children up to 18 years, seniors, and specially challenged people was commenced by the national budget with an outlay of USD 13.0 billion over 5 years. 

APAC Market Statistics

Asia Pacific is estimated to register the fastest growth in the dental fluoride treatment market throughout the assessed timeframe. Increasing incidences of oral health problems, particularly caries, are becoming a major concern for countries such as Japan, China, Philippines, South Korea, and India. This is pushing them to implement adequate preventive and treatment facilities nationwide, equipped with a complete set of essentials including hygiene preparations. For instance, in January 2025, the Philippine Health Insurance Corporation (PhilHealth) extended the coverage of its health packages by offering additional benefits for various medical departments such as preventive oral health services, including fluoride varnish application. This signifies the growing demand for these substances.

2023 import statistics for fluorides in selected APAC countries

Source: 2023 OEC data

China holds an excellence in healthcare manufacturing capacity, which empowers its presence in the global dental fluoride treatment market. Besides having a domestic urge, the country has drafted an ambitious plan to become the largest production house for every medical category. For instance, China ranked among the top producers of dental products by securing an export value of USD 598.0 million in 2023, as per OEC data. The country is also a large reservoir of essential elements for the manufacturing community in this sector, proving the availability of sufficient raw materials and fostering a profitable marketplace. In this regard, China became the largest supplier of fluoride in the world in 2023, accounting for an export value of USD 571.0 million: 2023 OEC.

India is also emerging as one of the biggest contributors to the dental fluoride treatment market. The emphasized pharmaceutical industry of this country is presenting a great scope for investment by enacting favorable government policies and subsidiary programs. These conjugated efforts are intended to address the increasing prevalence of cavities and serious oral diseases. As per a 2021 NLM report, India witnessed a wide range of dental caries prevalence in different regions, which are: 72.0% in western, 57.0% in northern, 56.0% in central, and 51.0% in southern India. The figures were further followed by 36.0% in eastern India. Further, government initiatives such as the National Oral Health Programme are expanding market exposure by following the objectives to promote public-private partnerships.