Cosmetics Market size was valued at USD 313.09 billion in 2024 and is likely to cross USD 651.6 billion by 2037, expanding at more than 5.8% CAGR during the forecast period i.e., between 2025-2037. In the year 2025, the industry size of cosmetics is estimated at USD 327.62 billion.
The reason behind this boost is credited to the increase in social media users owing to the increasing internet penetration, as they promote several cosmetic services and products. According to a Research Nester analysis, by the end of 2024, there will be more than 5.15 billion users of social media globally, with an annual growth rate of about 5.6%. Moreover, marketing on social media is one of the most used promoting methods used by various industries and companies.
Author Credits: Parul Atri
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