Computer Graphics Market size is predicted to rise from USD 36.52 billion to USD 129.09 billion, witnessing a CAGR of over 45.1% throughout the forecast period, between 2025 and 2037. In the year 2025, the industry size of computer graphics is evaluated at USD 39.5 billion.
The market growth is primarily attributed to globally rising use of computer-based new technologies such as artificial intelligence (AI), RPA, machine learning, and advancements in digital technologies. Further, surging demand for computer graphics in the entertainment industry will impel market revenue. Computer graphics is extensively used for creating music videos, cartoon animation films, and television shows. According to the U.S. Bureau of Labor Statistics, the employment of animators and special effects is anticipated to rise by 4% from 2023 to 2033. There is a high demand for impeccable virtual reality experiences and advertisements, propelling the computer graphics market. Rising reliance on computers in numerous industries is creating opportunities for computer graphics players.
Additionally, the rapid growth of data generation and the surge in the Internet of Things have increased the computer graphics market demand. Graphic design helps in visualizing complex data sets and more comprehensive to users. Internet of things generate humongous amount of data from numerous devices and sensors. According to data published by European Union, 46% of enterprises involved in gas, steam, electricity, water supply, and air conditioning reported using interconnected systems. The rising digitization is fueling the demand for the computer graphics applications.
Growth Drivers:
Challenges:
Base Year |
2024 |
Forecast Year |
2025-2037 |
CAGR |
10.2% |
Base Year Market Size (2024) |
USD 36.52 billion |
Forecast Year Market Size (2037) |
USD 129.09 billion |
Regional Scope |
|
End-user (Entertainment & Advertising, Aerospace & Defense, Automotive, Education, Healthcare, Manufacturing, Architecture, Construction)
The entertainment & advertising segment is estimated to garner the largest share of the computer graphics market by 2037. The segment diversification can be due to rising demand for animation films and sci-fi movies. According to International Trade Administration, the global media and entertainment industry was worth USD 2.8 trillion in 2024. State-of-the-art computer graphics are used to create distinctive effects for movies, television shows, and cartoon animation films. Computer graphics applications such as CGI and VFX have altered the landscape of movies and cartoons.
Component (Hardware, Application Software)
The application software segment in the computer graphics market is projected to flourish in the coming decade. This can be ascribed to their capability to increase functionality, cater to multitudinous industry needs, and render specialized tools. Application software offers myriads of capabilities to edit, create, and manipulate 3D graphics with high efficiency. For instance, Toy story is considered to be a quantum leap for the computer graphics industry. Some of the examples of computer graphic software are Photoshop, Adobe Illustrator, CorelDraw, Inkscape, etc.
Our in-depth analysis of the global computer graphics market includes the following segments:
Segment |
Subsegment |
Component |
|
Application |
|
Service |
|
End user |
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North America Market Forecast
North America is projected to be in the foreground of the computer graphics market. The growth of the market in the region can be attributed to the presence of key companies including Animation Studios, Warner Bros Animation, etc. There is a surge in demand for courses in computer graphics related to animation, data visualization, game development, themed entertainment design, and UX design. Also, computer graphics are incredible asset for education enabling creative immersive ambience and visualization of abstract concepts.
For instance, according to the American Educational Research Association in 2021, immersive videos in college teaching improved student scores by 5 points out of 100. In the U.S. immersive videos have become part of regular educational courses, augmenting the computer graphic market.
Asia Pacific Market Forecast
The computer graphics market proliferation in the Asia Pacific can be accredited to the thriving gaming industry. According to the World Economic Forum, in August 2021, Asian countries made up 40% of the global 10 video gaming markets. Also, the gaming industry in China will reach up to USD 71.2 billion by the end of 2025. Additionally, the surge in demand for smart TVs is fostering the market expansion.
In India, computer graphics are utilized in making OTT content by leading market players. According to the India Brand Equity Foundation, video OTT market revenue is primarily dominated by platforms such as Netflix, Amazon Prime, and Hotstar. The revenue is projected to reach USD 3.5 billion by 2027.
The competitive landscape of the computer graphics market is rapidly evolving as established key players, automotive giants and new entrants are investing in VFX and AR technologies. Key players in the market are focused on developing new technologies and products catering to the stringent regulatory norms and consumer demand. These key players are adopting several strategies such as mergers and acquisitions, joint ventures, partnerships, and novel product launches to enhance their product base and strengthen their market position. Here are some key players operating in the global market:
Author Credits: Abhishek Verma
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