Bluetooth In Automotive Market size was over USD 18.97 Billion in 2023 and is projected to cross USD 37.59 Billion by the end of 2036, witnessing more than 5.4% CAGR during the forecast period i.e., between 2024-2036. In the year 2024, the industry size of bluetooth in automotive is estimated at USD 19.89 Billion. The growth of the market can primarily be attributed to the growing use of Bluetooth in automobiles worldwide. According to the data, 75% of all cars will use Bluetooth technology by 2024.
Bluetooth in automotive helps to pair up the mobile phone and use certain functions without having the need to plug in the phone using a cable. The key reason to do so is that you can make phone calls hands-free, using the car's speakers. Bluetooth technology is making it easier for people to get things done in a safe and efficient way while driving. It helps the diver to manage calls, music, data, and texts all with the sound of the voice through programs. With the rising use of phones, while driving as well as incidences of car crashes, the demand for Bluetooth in automotive is on the rise amongst automobile manufacturers, which in turn, is expected to create massive revenue generation opportunities for the key players operating in the global Bluetooth in automotive market during the forecast period. For instance, it was found that every year more than 1.5 million vehicle crashes are the result of using a phone while driving.
Growth Drivers
Rising Trend of Keyless Entry - with the help of Bluetooth technology. The Bluetooth technology in a smartphone enables you to use this technology as a key fob to access your car by recognizing the owner of the car as they approach to unlock the doors. The rising demand for key fobs and other accessories is expected to increase the use of Bluetooth in automotive market in the projected period. According to the 2020 statistics, by 2024, there will be over 13 million shipments of Bluetooth-enabled key fobs and accessories globally.
Rising Share of 5G Infrastructure - for automotive applications which are forecasted to reach 21% by 2025.
Growing Number of Autonomous Cars - which was found to be more than 30 million in 2019 worldwide, and is expected to exceed 52 million by 2024.
Upsurge in the Use of Vehicle Tracking Devices - for instance, in 2018, it was more than 18,900 thousand units.
Challenges
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Base Year |
2023 |
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Forecast Year |
2024-2036 |
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CAGR |
5.4% |
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Base Year Market Size (2023) |
USD 18.97 Billion |
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Forecast Year Market Size (2036) |
USD 37.59 Billion |
Vehicle Type (Passenger Cars, Light Commercial Vehicles, Heavy Commercial Vehicles)
The global bluetooth in automotive market is segmented and analyzed for demand and supply by vehicle type into passenger cars, light commercial vehicles, and heavy commercial vehicles. Amongst these segments, the passenger cars segment is anticipated to garner the largest revenue by the end of 2036, backed by the growing demand for passenger cars along with the surge in the sale of cars worldwide. For instance, global car sales reached to about 66 million in 2021.
Our in-depth analysis of the global market includes the following segments:
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By Type |
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By Vehicle Type |
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By Application |
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By Distribution Channel |
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Regionally, the global Bluetooth in automotive market is studied into five major regions including North America, Europe, Asia Pacific, Latin America and Middle East & Africa region. Amongst these markets, the market in Asia Pacific is projected to hold the largest market share by the end of 2036, backed by the presence of a strong mobility network in the region, a growing number of smart vehicles, as well as the rising awareness amongst the automobile users for Bluetooth technology in vehicles. For instance, as per 2022 data, more than 55% of all smart vehicles of different levels of automation sold so far across the world are in China.
Sensata Technologies, Inc.
Sensata Technologies, Inc. - developed new Bluetooth low-energy tire pressure monitoring systems for automotive OEMs.
Panasonic Corporation - presented its new friction-free connectivity solution, a more secure and convenient way to automatically pair your mobile device to your vehicle.
Author Credits: Saima Khursheed
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