On the basis of geographical analysis, the global blockchain in media, advertising, and entertainment market is segmented into five major regions including North America, Europe, Asia Pacific, Latin America and the Middle East & Africa. Asia Pacific is estimated to hold largest revenue share by 2036, on the back of increasing penetration of internet, rising technological advancements in blockchain technology and escalating adoption of AI in the region. In 2017, almost 44 percent of people in the Asia and Pacific region had access to the internet, which increased up to more than 48 percent in just two years.
Additionally, the market in the North America is projected to grab the largest share during the forecast period, which can be credited to the growing investments in the blockchain in media, advertising, and entertainment market, early adoption of advanced technologies and rising number of digitization initiatives in the region.
Author Credits: Abhishek Verma
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