Blockchain in Media, Advertising, and Entertainment Market Analysis

The market is segmented by application into licensing & rights management, digital advertising, smart contracts, content security, online gaming, and payments, out of which, the payments segment is anticipated to hold the largest share in the global blockchain in media, advertising, and entertainment market on account of the fact that blockchain technology provides real-time payments against assets with an immutable digital identity. In addition, this technology also helps in automating processing activities and significantly reducing administrative costs, which are also predicted to boost the growth of the market segment in the future. Moreover, on the basis of enterprises, the segment for small and medium-sized enterprises is assessed to observe the highest CAGR over the forecast period owing to the high demand for integrating blockchain technology-based solutions in media, advertising and entertainment industry.

Our in-depth analysis of the global blockchain in media, advertising, and entertainment market includes the following segments: