Beer Market Analysis

Category Type (Alcoholic, Non-alcoholic)

Non-alcoholic beer segment is expected to capture over 80% beer market share by 2037. The penetration of no-alcohol beer seems to grow owing to the awareness among people regarding the effects of alcoholic beer.  

In the United Kingdom, the United States, Germany, and Canada, where off-license and supermarket sales are growing rapidly, this trend can be seen in the demand for no-alcohol drinks by volume. For example, the volume of nonalcoholic beer imported into the United States in 2022 was 12.58 million gallons, up from 11.96 million gallons in the previous year, according to the Beer Institute.

Distribution Channel (Supermarket, Liquor Stores, Convenience Stores, On-premises, Internet Retailing, Independent Retailers)

Based on distribution channels, the supermarket segment is foreseen to hold the highest market size by the end of 2037. Products are easily accessible in towns and villages to an enormous consumer base due to the market driven by supermarkets and hypermarkets.

This accessibility is designed to satisfy the evolving preferences of consumers who seek convenience in their shopping experiences. The purchasing power of supermarkets allows them to negotiate favorable terms with manufacturers, resulting in competitive prices for consumers, which further strengthens their growth.

Expansion of the supermarket network is set to propel the market growth in the future times. As per research, in 2022, the total number of sales made at supermarkets globally was accounted to be USD 1 trillion.

Packaging (PET Bottles, Glass Bottles, Aluminum Cans)

Cans segment in the beer market is poised to exhibit over 3.6% CAGR till 2037. Glass bottles are durable, resistant to oxygen, and impenetrable. Furthermore, due to their heat-tolerant nature, they can cope with temperatures exceeding 100 degrees. Considering all these features glass bottles conserve the actual flavor of the beer.

Moreover, glass packaging is fully recyclable and environmentally friendly which allows it to be melted down and reused reducing its environmental footprint in comparison with other packaging materials. Research shows that more than 92 percent of beer consumed in the world comes from glass bottles.

Our in-depth analysis of the global market includes the following segments: