Automotive Infotainment Market Trends

Growth Drivers

• Increasing Penetration of Bluetooth in Automotive- Cars can easily connect to phones, computers, and other gadgets with the aid of Bluetooth. More and more vehicles are becoming Bluetooth-enabled. GPS, Bluetooth, and audio players are all compatible. For instance, by 2024, it is anticipated that Bluetooth technology would be used in 75% of all vehicles across the globe.
• Increased Use Of 5G Infrastructure- The integration of advanced infotainment systems with 5G connection turns static systems into digital ones. The most recent, fastest network technology has very high upload and download speeds. By 2025, it is anticipated that there will be about 21% of 5G automotive applications around the world.
• Expanding Fleet of Connected Cars- Through the Internet of Things (IoT), infotainment systems may connect to other automotive systems and outside gadgets. The number of connected, autonomous automobiles is increasing. By 2025, there should be 400 million of these vehicles on the road, globally.

Challenges

• Potential for Data Abuse- The modern infotainment system is integrated to provide consumers with a richer and more educational experience. To prevent software, in-vehicle, and user data leaks, complicated security measures, and firewalls were necessary. Data manipulation and code overwriting risks might result in both user data hacking and deadly vehicle malfunctions. Numerous important data points, including personal IDs and money transactions, are highly exposed since consumers combine their phones with in-cabin entertainment systems.
• Research and Development Demand Significant Expenditure.
• Difficult Software Designs