Automation Testing Market Analysis

  • Report ID: 4740
  • Published Date: May 08, 2025
  • Report Format: PDF, PPT

Automation Testing Segmentation

The global automation testing market is segmented and analyzed for demand and supply by end user into IT & telecommunication, BFSI, healthcare, retail, and transportation & logistics. Out of the five end users of automation testing, the IT & telecommunication segment is estimated to gain the largest market share in the year 2037. The growth of the segment can be attributed to the rising use of advanced technologies, such as AI, ML, and the Cloud in IT and telecommunication industry. Around 52% and nearly 48% of businesses in the telecom sector use artificial intelligence for cybersecurity and customer service around the world, respectively. With the integration of AI, the sector can improve the operation associated with customer care and enhance the customer experience. Furthermore, in April 2022, Xiaomi selected Keysight's automated field-to-lab device test platform solutions, which leverage channel simulation and artificial intelligence (AI) software to validate 5G technology supporting smartphones and internet of things (IoT) devices.

The global automation testing market is also segmented and analyzed for demand and supply by end-point interface into mobile, web, desktop, and embedded software. Amongst these four segments, the mobile segment is expected to garner a significant share in the year 2037. The growth of the segment is expected on account of the rising usage of various mobile applications and the launch of new applications. Automation testing is crucial for mobile apps, and it can perform on every type of app, including native, hybrid, and web pages. Mobile test automation enhances these apps' quality, functionality, performance, security, and dependability while ensuring their appropriate operation. Around 97,000 mobile apps were made available through the Google Play Store in October 2022. Moreover, around 134,5000 new Android apps were made available through the Google Play Store in May 2019. Moreover, the number of mobile apps released through the Apple App Store in October 2022 was about 37,000, an increase of 2% from the previous month.

Our in-depth analysis of the global automation testing market includes the following segments:

          By Component Type

  • Testing Solutions
  • Functional Testing
  • API Testing
  • Security Testing
  • Usability Testing
  • Compliance Testing

          By Services

  • Professional
  • Managed

          By End Point Interface

  • Mobile
  • Web
  • Desktop
  • Embedded Software

           By End User

  • IT & Telecommunication
  • BFSI
  • Healthcare
  • Retail
  • Transportation & Logistics

Browse key industry insights with market data tables & charts from the report:

Frequently Asked Questions (FAQ)

Automation Testing Market in 2025 is assessed at USD 37.21 billion.

The global market size was worth around USD 33.13 billion in 2024 and is set to register a CAGR of more than 15.4%, exceeding USD 213.25 billion revenue by 2037.

North America is anticipated to approach USD 74.64 billion by 2037, fueled by rising investment in advanced technologies.

The major players in the market include Sauce Labs Inc., IBM Corporation, Micro Focus International Plc, Capgemini SE, SmartBear Software, Tricentis, Parasoft, Cigniti Technologies Limited, Keysight Technologies Inc., Invensis Technologies Pvt. Ltd.
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