ATV and UTV Market Analysis

  • Report ID: 6112
  • Published Date: Sep 17, 2025
  • Report Format: PDF, PPT

ATV and UTV Market Segmentation:

Fuel Type 

By the end of 2035, gasoline powered segment in ATV and UTV market is expected to hold over 39.4% revenue share. This is the highest as compared to revenue of USD 3.91 billion to be gathered in the year 2024. This growth of the segment is anticipated to be encouraged by the ability of gasoline-powered ATVs and UTVs to offer raw and high performance.

Moreover, construction is one of the major industries that prefer using gasoline-powered vehicles since this industry functions to haul heavy loads. Hence, with the growing construction activities the segment is expanding.  Across the globe, there were close to 794,431 BUAs (built-up areas) in 2016. This number by 2022 is estimated to grow to over 849,406 residents. Additionally, close to 2 million buildings are foreseen to be built by 2050.

Power Output 

50kW to 100kW segment in the ATV and UTV market is expected to have substantial growth in the market by 2035. Electric motors with power output between 50 kW and 100 kW are considered to be powerful, and additionally, they also provide swift acceleration and impressive top speeds. These motors are deployed in mid-sized vehicles that are which usually function in a wide range of applications including on-farm uses, towing, and recreational activities.

Therefore, this is boosting the market growth of these vehicles. Furthermore, the rising investment in electric vehicle is also influencing the segment’s growth. For instance, the UK government has offered USD 96.26 million in funds to 20 cutting-edge net zero tech projects, such as a novel lithium scale-up plant and new EV battery systems.

Application

The utility segment in ATV and UTV market is expected to have a notable rise in its revenue through 2035. The importance of ATV and UTV is the growing number of industrial activities including oil exploration, military operations, pipeline maintenance, and more owing to its effectiveness in operating harsh environments.  

Our in-depth analysis of the global ATV and UTV market includes the following segments:

 

            Vehicle Type

  • All-Terrain Vehicle (ATV)
  • Utility-Terrain Vehicle (UTV)

            Fuel Type

  • Gasoline Powered
  • Petrol/Diesel Powered
  • Electric Drive
  • Solar Powered

            Power Output

  • Less Than 50kW
  • 50kW to 100kW
  • Above 100kW

            Displacement

  • 400CC
  • 400-800CC
  • 800CC or more

            Application

  • Utility
  • Sports

            End-User

  • Mountain Climbing
  • Military
  • Agriculture
  • Others

Browse key industry insights with market data tables & charts from the report:

Frequently Asked Questions (FAQ)

In the year 2026, the industry size of ATV and UTV is evaluated at USD 15.75 billion.

The global ATV and UTV market size was worth over USD 14.8 billion in 2025 and is poised to grow at a CAGR of more than 7.1%, reaching USD 29.39 billion revenue by 2035.

North America atv and utv market will hold more than 32% share by 2035, driven by the rising number of people participating in outdoor activities.

Key players in the market include Polaris Inc., Yamaha Motor Co., Ltd., Honda Motor Co., Ltd., Kawasaki Heavy Industries, Ltd., Arctic Cat (Textron Inc.), Can-Am (BRP), Suzuki Motor Corporation, CFMOTO Powersports, Inc., KYMCO, Hisun Motors Corp.
Inquiry Before Buying Request Free Sample PDF
footer-bottom-logos