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ASEAN & Japan Digital Advertising in Pharma and Medical Equipment Market Share

  • Report ID: 4702
  • Published Date: Feb 22, 2023
  • Report Format: PDF, PPT

ASEAN & Japan Digital Advertising in Pharma and Medical Equipment Market TOC

  1. An Outline of the ASEAN and Japan Digital Advertising in Pharma and Medical Equipment Market
    1. Market Definition
    2. Market Segmentation
    3. Product Overview
  2. Assumptions and Abbreviations
  3. Research methodology
    1. Research Process
    2. Primary Research
      1. Manufacturers
      2. Suppliers/Distributers
      3. End Users
    3. Secondary Research
    4. Market Size Estimation
  4. Summary of the Report for Key Decision Makers
  5. Forces of the Market Constituents
    1. Factors/Drivers Impacting the Growth of the Market
    2. Market Trends for Better Business Practices
  6. Key Market Opportunities for Business Growth
  7. Major Roadblocks for the Market Growth
  8. Government Regulations
  9. Technology Transition and Adoption Analysis
  10. Industry Risk Analysis
  11. Global Economic Outlook: Challenges for Recovery and its Impact on ASEAN & Japan Digital Advertising in Pharma and Medical Equipment Market
    1. Ukraine-Russia Crisis
    2. Potential US Economic Slowdown
  12. Impact of COVID-19 on ASEAN & Japan Digital Advertising in Pharma and Medical Equipment Market
  13. Spending Analysis on Pharma Product Advertising
  14. Industry Supply Chain Analysis
  15. Consumer Behavior Analysis
  16. Analysis on Ongoing Technological Advancement in ASEAN & Japan Digital Advertising in Pharma and Medical Equipment Market
  17. End User Analysis
  18. Competitive Positioning: Strategies to Differentiate a Company from its Competitors
  19. Competitive Model: A Detailed Inside View for Investors
    1. Market share analysis, 2022
    2. Business Profiles of Key Enterprises
      1. IQVIA Inc.
      2. Dentsu
      3. Medibrandox
      4. Ogilvy Group
      5. Enthof
      6. Meson Digital Marketing Agency
      7. Indus Net TechShu
      8. MYsense
      9. Indegene
  20. ASEAN Digital Advertising in Pharma and Medical Equipment Market Outlook & Projections, Opportunity Assessment, 2022 to 2033
    1. Market Overview
    2. By Value (USD Million)
      1. By Ad Format
        1. Social Media Ads, Market Value (USD Million), CAGR, 2023-2033F
        2. Native Ads, (USD Million), CAGR, 2023-2033F
        3. Search Engine Ads, (USD Million), CAGR, 2023-2033F
        4. Display Ads, (USD Million), CAGR, 2023-2033F
        5. Video Advertising, (USD Million), CAGR, 2023-2033F
        6. Mobile Advertising, (USD Million), CAGR 2023-2033F
        7. Banner Ads, (USD Million), CAGR, 2023-2033F
        8. Other Ads, (USD Million), CAGR, 2023-2033F
      2. By Platform
        1. Mobile, (USD Million), CAGR, 2023-2033F
        2. Desktop, (USD Million), CAGR, 2023-2033F
        3. Other Platforms, (USD Million), CAGR, 2023-2033F
      3. By End User
        1. Pharmaceutical Companies, 2022-2033F (USD Million), CAGR, 2023-2033F
        2. By Products, 2022-2033F (USD Million) CAGR, 2023-2033F
          1. Patent Medicine, 2022-2033F (USD Million), CAGR, 2023-2033F
          2. Generic Medicine, 2022-2033F (USD Million), CAGR, 2023-2033F
        3. Category, 2022-2033F (USD Million), CAGR, 2023-2033F
          1. Prescription Drugs, 2022-2033F (USD Million) CAGR, 2023-2033F
          2. OTC Drugs, 2022-2033F (USD Million), CAGR, 2023-2033F
        4. Medical Device Companies, 2022-2033F (USD Million), CAGR, 2023-2033F
      4. By Geography
        1. Singapore, 2022-2033F (USD Million), CAGR, 2023-2033F
        2. Indonesia, 2022-2033F (USD Million), CAGR, 2023-2033F
        3. Thailand, 2022-2033F (USD Million), CAGR, 2023-2033F
        4. Malaysia, 2022-2033F (USD Million), CAGR, 2023-2033F
        5. Vietnam, 2022-2033F (USD Million), CAGR, 2023-2033F
        6. Philippines, 2022-2033F (USD Million), CAGR, 2023-2033F
        7. Rest of ASEAN, 2022-2033F (USD Million), CAGR, 2023-2033F
  21. Singapore Digital Advertising in Pharma and Medical Equipment Market Outlook & Projections, Opportunity Assessment, 2022 to 2033
    1. Market Overview
    2. By Value (USD million)
      1. By Ad Format
        1. Social Media Ads, Market Value (USD Million), CAGR, 2023-2033F
        2. Native Ads, (USD Million), CAGR, 2023-2033F
        3. Search Engine Ads, (USD Million), CAGR, 2023-2033F
        4. Display Ads, (USD Million), CAGR, 2023-2033F
        5. Video Advertising, (USD Million), CAGR, 2023-2033F
        6. Mobile Advertising, (USD Million), CAGR, 2023-2033F
        7. Banner Ads, (USD Million), CAGR, 2023-2033F
        8. Other Ads, (USD Million), CAGR, 2023-2033F
      2. By Platform
        1. Mobile, (USD Million), CAGR, 2023-2033F
        2. Desktop, (USD Million), CAGR, 2023-2033F
        3. Other Platforms, (USD Million), CAGR, 2023-2033F
      3. By End User
        1. Pharmaceutical Companies, 2022-2033F (USD Million), CAGR, 2023-2033F
        2. By Products, 2022-2033F (USD Million) CAGR, 2023-2033F
          1. Patent Medicine, 2022-2033F (USD Million), CAGR, 2023-2033F
          2. Generic Medicine, 2022-2033F (USD Million), CAGR, 2023-2033F
        3. Category, 2022-2033F (USD Million), CAGR, 2023-2033F
          1. Prescription Drugs, 2022-2033F (USD Million) CAGR, 2023-2033F
          2. OTC Drugs, 2022-2033F (USD Million), CAGR, 2023-2033F
        4. Medical Device Companies, 2022-2033F (USD Million), CAGR, 2023-2033F
  22. Indonesia Digital Advertising in Pharma and Medical Equipment Market Outlook & Projections, Opportunity Assessment, 2022 to 2033
    1. Market Overview
    2. By Value (USD Million)
      1. By Ad Format
        1. Social Media Ads, Market Value (USD Million), CAGR, 2023-2033F
        2. Native Ads, (USD Million), CAGR, 2023-2033F
        3. Search Engine Ads, (USD Million), CAGR, 2023-2033F
        4. Display Ads, (USD Million), CAGR, 2023-2033F
        5. Video Advertising, (USD Million), CAGR, 2023-2033F
        6. Mobile Advertising, (USD Million), CAGR, 2023-2033F
        7. Banner Ads, (USD Million), CAGR, 2023-2033F
        8. Other Ads, (USD Million), CAGR, 2023-2033F
      2. By Platform
        1. Mobile, (USD Million), CAGR, 2023-2033F
        2. Desktop, (USD Million), CAGR, 2023-2033F
        3. Other Platforms, (USD Million), CAGR, 2023-2033F
      3. By End User
        1. Pharmaceutical Companies, 2022-2033F (USD Million), CAGR, 2023-2033F
        2. By Products, 2022-2033F (USD Million) CAGR, 2023-2033F
          1. Patent Medicine, 2022-2033F (USD Million), CAGR, 2023-2033F
          2. Generic Medicine, 2022-2033F (USD Million), CAGR, 2023-2033F
        3. Category, 2022-2033F (USD Million), CAGR, 2023-2033F
          1. Prescription Drugs, 2022-2033F (USD Million) CAGR, 2023-2033F
          2. OTC Drugs, 2022-2033F (USD Million), CAGR, 2023-2033F
        4. Medical Device Companies, 2022-2033F (USD Million), CAGR, 2023-2033F
  23. Thailand Digital Advertising in Pharma and Medical Equipment Market Outlook & Projections, Opportunity Assessment, 2022 to 2033
    1. Market Overview
    2. By Value (USD Million)
      1. By Ad Format
        1. Social Media Ads, Market Value (USD Million), CAGR, 2023-2033F
        2. Native Ads, (USD Million), CAGR, 2023-2033F
        3. Search Engine Ads, (USD Million), CAGR, 2023-2033F
        4. Display Ads, (USD Million), CAGR, 2023-2033F
        5. Video Advertising, (USD Million), CAGR, 2023-2033F
        6. Mobile Advertising, (USD Million), CAGR, 2023-2033F
        7. Banner Ads, (USD Million), CAGR, 2023-2033F
        8. Other Ads, (USD Million), CAGR, 2023-2033F
      2. By Platform
        1. Mobile, (USD Million), CAGR, 2023-2033F
        2. Desktop, (USD Million), CAGR, 2023-2033F
        3. Other Platforms, (USD Million), CAGR, 2023-2033F
      3. By End User
        1. Pharmaceutical Companies, 2022-2033F (USD Million), CAGR, 2023-2033F
        2. By Products, 2022-2033F (USD Million) CAGR, 2023-2033F
          1. Patent Medicine, 2022-2033F (USD Million), CAGR, 2023-2033F
          2. Generic Medicine, 2022-2033F (USD Million), CAGR, 2023-2033F
        3. Category, 2022-2033F (USD Million), CAGR, 2023-2033F
          1. Prescription Drugs, 2022-2033F (USD Million) CAGR, 2023-2033F
          2. OTC Drugs, 2022-2033F (USD Million), CAGR, 2023-2033F
        4. Medical Device Companies, 2022-2033F (USD Million), CAGR, 2023-2033F
  24. Malaysia Digital Advertising in Pharma and Medical Equipment Market Outlook & Projections, Opportunity Assessment, 2022 to 2033
    1. Market Overview
    2. By Value (USD Million)
      1. By Ad Format
        1. Social Media Ads, Market Value (USD Million), CAGR, 2023-2033F
        2. Native Ads, (USD Million), CAGR, 2023-2033F
        3. Search Engine Ads, (USD Million), CAGR, 2023-2033F
        4. Display Ads, (USD Million), CAGR, 2023-2033F
        5. Video Advertising, (USD Million), CAGR, 2023-2033F
        6. Mobile Advertising, (USD Million), CAGR, 2023-2033F
        7. Banner Ads, (USD Million), CAGR, 2023-2033F
        8. Other Ads, (USD Million), CAGR, 2023-2033F
      2. By Platform
        1. Mobile, (USD Million), CAGR, 2023-2033F
        2. Desktop, (USD Million), CAGR, 2023-2033F
        3. Other Platforms, (USD Million), CAGR, 2023-2033F
      3. By End User
        1. Pharmaceutical Companies, (USD Million), CAGR, 2023-2033F
        2. By Products, 2022-2033F (USD Million) CAGR, 2023-2033F
          1. Patent Medicine, 2022-2033F (USD Million), CAGR, 2023-2033F
          2. Generic Medicine, 2022-2033F (USD Million), CAGR, 2023-2033F
        3. Category, 2022-2033F (USD Million), CAGR, 2023-2033F
          1. Prescription Drugs, 2022-2033F (USD Million) CAGR, 2023-2033F
          2. OTC Drugs, 2022-2033F (USD Million), CAGR, 2023-2033F
        4. Medical Device Companies, 2022-2033F (USD Million), CAGR, 2023-2033F
  25. Vietnam Digital Advertising in Pharma and Medical Equipment Market Outlook & Projections, Opportunity Assessment, 2022 to 2033
    1. Market Overview
    2. By Value (USD Million)
      1. By Ad Format
        1. Social Media Ads, Market Value (USD Million), CAGR, 2023-2033F
        2. Native Ads, (USD Million), CAGR, 2023-2033F
        3. Search Engine Ads, (USD Million), CAGR, 2023-2033F
        4. Display Ads, (USD Million), CAGR, 2023-2033F
        5. Video Advertising, (USD Million), CAGR, 2023-2033F
        6. Mobile Advertising, (USD Million), CAGR, 2023-2033F
        7. Banner Ads, (USD Million), CAGR, 2023-2033F
        8. Other Ads, (USD Million), CAGR, 2023-2033F
      2. By Platform
        1. Mobile, (USD Million), CAGR, 2023-2033F
        2. Desktop, (USD Million), CAGR, 2023-2033F
        3. Other Platforms, (USD Million), CAGR, 2023-2033F
      3. By End User
        1. Pharmaceutical Companies, 2022-2033F (USD Million), CAGR, 2023-2033F
        2. By Products, 2022-2033F (USD Million) CAGR, 2023-2033F
          1. Patent Medicine, 2022-2033F (USD Million), CAGR, 2023-2033F
          2. Generic Medicine, 2022-2033F (USD Million), CAGR, 2023-2033F
        3. Category, 2022-2033F (USD Million), CAGR, 2023-2033F
          1. Prescription Drugs, 2022-2033F (USD Million) CAGR, 2023-2033F
          2. OTC Drugs, 2022-2033F (USD Million), CAGR, 2023-2033F
        4. Medical Device Companies, 2022-2033F (USD Million), CAGR, 2023-2033F
  26. Philippines Digital Advertising in Pharma and Medical Equipment Market Outlook & Projections, Opportunity Assessment, 2022 to 2033
    1. Market Overview
    2. By Value (USD Million)
      1. By Ad Format
        1. Social Media Ads, Market Value (USD Million), CAGR, 2023-2033F
        2. Native Ads, (USD Million), CAGR, 2023-2033F
        3. Search Engine Ads, (USD Million), CAGR, 2023-2033F
        4. Display Ads, (USD Million), CAGR, 2023-2033F
        5. Video Advertising, (USD Million), CAGR, 2023-2033F
        6. Mobile Advertising, (USD Million), CAGR, 2023-2033F
        7. Banner Ads, (USD Million), CAGR, 2023-2033F
        8. Other Ads, (USD Million), CAGR, 2023-2033F
      2. By Platform
        1. Mobile, (USD Million), CAGR, 2023-2033F
        2. Desktop, (USD Million), CAGR, 2023-2033F
        3. Other Platforms, (USD Million), CAGR, 2023-2033F
      3. By End User
        1. Pharmaceutical Companies, 2022-2033F, (USD Million), CAGR, 2023-2033F
        2. By Products, 2022-2033F (USD Million) CAGR, 2023-2033F
          1. Patent Medicine, 2022-2033F (USD Million), CAGR, 2023-2033F
          2. Generic Medicine, 2022-2033F (USD Million), CAGR, 2023-2033F
        3. Category, 2022-2033F (USD Million), CAGR, 2023-2033F
          1. Prescription Drugs, 2022-2033F (USD Million) CAGR, 2023-2033F
          2. OTC Drugs, 2022-2033F (USD Million), CAGR, 2023-2033F
        4. Medical Device Companies, 2022-2033F (USD Million), CAGR, 2023-2033F
  27. Rest of ASEAN Digital Advertising in Pharma and Medical Equipment Market Outlook & Projections, Opportunity Assessment, 2022 to 2033
    1. Market Overview
    2. By Value (USD Million)
      1. By Ad Format
        1. Social Media Ads, Market Value (USD Million), CAGR, 2023-2033F
        2. Native Ads, (USD Million), CAGR, 2023-2033F
        3. Search Engine Ads, (USD Million), CAGR, 2023-2033F
        4. Display Ads, (USD Million), CAGR, 2023-2033F
        5. Video Advertising, (USD Million), CAGR, 2023-2033F
        6. Mobile Advertising, (USD Million), CAGR, 2023-2033F
        7. Banner Ads, (USD Million), CAGR, 2023-2033F
        8. Other Ads, (USD Million), CAGR, 2023-2033F
      2. By Platform
        1. Mobile, (USD Million), CAGR, 2023-2033F
        2. Desktop, (USD Million), CAGR, 2023-2033F
        3. Other Platforms, (USD Million), CAGR, 2023-2033F
      3. By End User
        1. Pharmaceutical Companies, 2022-2033F, (USD Million), CAGR, 2023-2033F
        2. By Products, 2022-2033F (USD Million) CAGR, 2023-2033F
          1. Patent Medicine, 2022-2033F (USD Million), CAGR, 2023-2033F
          2. Generic Medicine, 2022-2033F (USD Million), CAGR, 2023-2033F
        3. Category, 2022-2033F (USD Million), CAGR, 2023-2033F
          1. Prescription Drugs, 2022-2033F (USD Million) CAGR, 2023-2033F
          2. OTC Drugs, 2022-2033F (USD Million), CAGR, 2023-2033F
        4. Medical Device Companies, 2022-2033F (USD Million), CAGR, 2023-2033F
  28. Japan Digital Advertising in Pharma and Medical Equipment Market Outlook & Projections, Opportunity Assessment, 2022 to 2033
    1. Market Overview
    2. By Value (USD Million)
      1. By Ad Format
        1. Social Media Ads, Market Value (USD Million), CAGR, 2023-2033F
        2. Native Ads, (USD Million), CAGR, 2023-2033F
        3. Search Engine Ads, (USD Million), CAGR, 2023-2033F
        4. Display Ads, (USD Million), CAGR, 2023-2033F
        5. Video Advertising, (USD Million), CAGR, 2023-2033F
        6. Mobile Advertising, (USD Million), CAGR, 2023-2033F
        7. Banner Ads, (USD Million), CAGR, 2023-2033F
        8. Other Ads, (USD Million), CAGR, 2023-2033F
      2. By Platform
        1. Mobile, (USD Million), CAGR, 2023-2033F
        2. Desktop, (USD Million), CAGR, 2023-2033F
        3. Other Platforms, (USD Million), CAGR, 2023-2033F
      3. By End User
        1. Pharmaceutical Companies, 2022-2033F (USD Million), CAGR, 2023-2033F
        2. By Products, 2022-2033F (USD Million) CAGR, 2023-2033F
          1. Patent Medicine, 2022-2033F (USD Million), CAGR, 2023-2033F
          2. Generic Medicine, 2022-2033F (USD Million), CAGR, 2023-2033F
        3. Category, 2022-2033F (USD Million), CAGR, 2023-2033F
          1. Prescription Drugs, 2022-2033F (USD Million) CAGR, 2023-2033F
          2. OTC Drugs, 2022-2033F (USD Million), CAGR, 2023-2033F
        4. Medical Device Companies, 2022-2033F (USD Million), CAGR, 2023-2033F

ASEAN & Japan Digital Advertising in Pharma and Medical Equipment Market Share

The Indonesia digital advertising in pharma and medical equipment market, amongst the market in all the other regions, is projected to hold the largest market revenue of USD 906.3 Million by the end of 2033, up from a revenue of USD 277.0 Million in the year 2022. Further, the market in this country is estimated to grow at a highest CAGR of 11.41% over the forecast period, backed by increase in the number of internet users over time, as well as surge in number of mobile and social media users. Indonesia had over about 190 million active social media users as of February 2022, placing third in the Asia Pacific after China and India.

Additionally, the market in Philippines is estimated to generate the second highest revenue of USD 207.7 Million by the end of 2033, up from a revenue of USD 74.0 Million in the year 2022. The growth of the market in this region can be attributed to growing focus on digital transformation of businesses along with surging strategies for social media and digital advertising. Philippines is recognized as one of the top countries for internet users worldwide regarding time spent on social media. Hence this factor is also estimated to boost the growth of the market in this region.

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Author Credits:  Radhika Pawar


  • Report ID: 4702
  • Published Date: Feb 22, 2023
  • Report Format: PDF, PPT

Frequently Asked Questions (FAQ)

The major factors driving the growth of the growth of the market are growing penetration of mobile phones, surge in social media users, growth in pharma and medical equipment company, and others.

The market is anticipated to attain a CAGR of 10.85% and 10.68% respectively over the forecast period, i.e., 2023-2033

Growing competition in the digital advertising, complexity in operation, and lack of professional in order to create engaging content are estimated to be the growth hindering factors for the market expansion.

The major players in the market are IQVIA Inc., Dentsu, Medibrandox, Ogilvy Group, and more.

The company profiles are selected based on the revenues generated from the product segment, the geographical presence of the company which determines the revenue generating capacity as well as the new products being launched into the market by the company.

The market is segmented by ad format, platform, end user, and by region.

The mobile segment is anticipated to garner the largest market size by the end of 2033 and display significant growth opportunities.
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