Global Market Size, Forecast, and Trend Highlights Over 2025-2037
App Test Automation Market size was valued at USD 25.4 billion in 2024 and is expected to secure a valuation of USD 216.6 billion by the end of 2037, rising at a CAGR of 17.2% during the forecast period, i.e., 2025-2037. In 2025, the industry size of app test automation is evaluated at USD 32.2 billion.
The app test automation market is anticipated to expand at a rapid pace, with businesses trying to work toward better software quality while cutting down time-to-market. The growing adoption of DevOps practices and AI-driven testing solutions in the market is further escalating the demand. For instance, in March 2024, Sauce Labs integrated with GitHub Actions with the aim of bringing continuous testing into CI/CD pipelines. The integration will simplify the test processes for developers with improved reliability and efficiency. This is further supported by government initiatives in favor of digital transformation and the adoption of automation technologies.
Cloud-based testing platforms and codeless automation have recently witnessed an unprecedented rise, which is boosting the app test automation landscape. In February 2023, Apexon partnered with cloud providers in order to deliver next-generation automation and security solutions for customers. This helps organizations manage a smoother DevOps lifecycle without compromising standards pertaining to high-quality software. In addition, other factors, such as investment by various governments of emerging markets in digital infrastructure, will eventually contribute to increasing the adoption of advanced automated tools and create lucrative opportunities for the market players during the forecast period.
