Animation Software Market Trends

Growth Drivers

• Growing interest in 3D mobile applications and games - As player-made graphic technology like NVIDIA, AMD Inc., and many others advances, video games are becoming more immersive and dramatic, which is projected to grow the landscape of virtualization techniques in the game industry. According to a report, it is expected that the market demand for mobile app developers will grow by 24% by 2026.
  Furthermore, it is anticipated that the revenue share for animation software will increase due to the increased need for 3D animation in a variety of industries, including games, cartoons, and movies. A variety of characteristics are available with animation software, including excellent 2D and 3D animation, great versatility, ease of creation, and customization.
• Surge in penetration of smartphones and internet - The growing mobile internet penetration and smartphone use in emerging nations have opened up enormous prospects for animated films, games, and videos, propelling the growth rate of the animation software landscape.
  In addition, there are more than 6.5 billion cell phones in use worldwide, and this number is expected to rise in the coming years. About 90% of cell phones are in use today, and at the moment, most people on the planet are owners of one.
• Rising usage of animation software in motion pictures and cartoons - Professionals now have access to a plethora of animation software that allows them to study and learn about the industry driving market expansion throughout the specified forecast period. According to a report, there was an increase of about 54% in 2021 as compared to 2020, owing to the surge in original series released.

Challenges

• Exposure to piracy and corruption - The market faces a serious threat from piracy, which might greatly affect the animation software sector's earnings. Growing industrial piracy is expected to damage companies' brand equity because of bugs and malware. The ongoing exposure to software piracy and corruption may impede the market's expansion. For example, the United States, China, Russia, India, and many more are hubs for license infringement and piracy. Because of pervasive piracy, corporations are forced to come up with techniques and tactics to manage their intellectual property (IP) related to software. These problems cause barriers for the participants, which slows down the market share.
• Fewer government subsidies, less money for investments, and protection of intellectual property would likely limit the market's ability to expand for animation software.
• The animation software market revenue is further hampered by exposure to a shortage of qualified personnel.