All-Terrain Vehicle Market size was valued at USD 6.04 billion in 2024 and is set to exceed USD 12.27 billion by 2037, registering over 5.6% CAGR during the forecast period i.e., between 2025-2037. In the year 2025, the industry size of all-terrain vehicle is evaluated at USD 6.31 billion. The industry growth can be attributed to the surging popularity for outdoor entertainment activities such as off-roading. Furthermore, these vehicles are opted by the people for use on unusual road that might contain slippery road condition.
An all-terrain vehicle (ATV) refers to a motorized off-highway vehicle with four low-pressure or non-pneumatic tyres, a seat meant to be straddled by the operator, and handlebars for steering control. ATVs are classified into two types based on the manufacturer. The manufacturer intends for Type I ATVs to be used by a single operator with no passengers. The manufacturer designed Type II ATVs for usage by an operator and a passenger, with a specific seating place behind the operator. Likewise, motorcyclists must consider the varied ATV sizes.
Growth Drivers
Challenges
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Base Year |
2024 |
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Forecast Year |
2025-2037 |
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CAGR |
5.6% |
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Base Year Market Size (2024) |
USD 6.04 billion |
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Forecast Year Market Size (2037) |
USD 12.27 billion |
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Regional Scope |
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Application (Mountaineering, Military, Agriculture)
The agriculture segment is estimated to hold 38% share of the all-terrain vehicle market by 2037. The growth of the segment can be attributed to the increasing use of all-terrain vehicles for agricultural purposes. The light footprints of these vehicles that don’t harm the agriculture areas, along with their speed, are the features that make them appropriate for agriculture activities. The ATVs are used in the agriculture sector for various activities such as animal handling, weed control, field plowing, and others. Moreover, ATVs provide easy to perform agricultural activities in desert areas. As a result, all these factors are expected to drive the growth of the agriculture segment in the market. As per the estimates in 2021, more than 35 percent of the total world’s food that includes half its livestock, are produced in dry areas.
Engine (<400, 400-800, >800 CC)
The all-terrain vehicle market from 400-800 CC segment is expected to garner a significant share of around 41% in the year 2037. This growth is attributed to the presence of large storage capacity of the engines, that are used for transporting supplies. Moreover, the manufacturers are focusing on 400-800 CC engines in order to cater the demands of various end users. Similarly, the >800 CC engine segment is also predicted to have a significant growth over the forecast period. These engines are generally adopted for the sports, and events that requires a large engine providing a competitive advantage to the participants. In addition, they are high opted for desert by the tourists for the sight viewing, or desert race events. Therefore, all these factors are anticipated to provide opportunities for the growth of the segment in the market.
Our in-depth analysis of the global market includes the following segments:
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By Application |
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By Engine |
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By Fuel Type |
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North American Market Statistics
North America industry is likely to hold largest revenue share of 34% by 2037. This growth is attributed majorly to the presence of key manufacturers of all-terrain vehicles in the region. Furthermore, there has been an increasing adoption of all-terrain vehicles in the region owing to various factors, such as the upcoming electric vehicle projects, research and development on new and sophisticated technologies. In addition, the surging disposable income of the people is increasing their investment in the entertainment sectors, such as off-roading, and events. The North American region also has various parks that uses all-terrain vehicles in order to attract tourists. Therefore, these factors are anticipated to expand the growth of the market in the region. According to the data, more than 1 million people in the United States are ATVs owners in 2020.
APAC ATV Market Analysis
The Asian Pacific all-terrain vehicle market is estimated to be the second largest, registering a share of about 24% by the end of 2037. The growth of the market can be attributed majorly to the of the largest seller of ATVs in the countries such as China, and Australia. Furthermore, the utility ATVs are used for various applications in the region such as agriculture, sports, and other activities, that is increasing their demand. Furthermore, the low manufacturing cost of the all-terrain vehicle in the region, is also surging their demand in the Asia Pacific region. Thus, all these reasons are expected to drive the market’s growth in the region.
Author Credits: Saima Khursheed
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