Alcohol Packaging Market size was valued at USD 12.21 billion in 2024 and is set to reach USD 23.22 billion by the end of 2037, expanding at around 5.2% CAGR during the forecast period i.e., between 2025-2037. In the year 2025, the industry size of alcohol packaging is assessed at USD 12.71 billion.
The growth of the market can primarily be attributed to the rising consumption of alcohol across the globe. Based on the report published by the World Health Organization (WHO), the total consumption of alcohol was stated to be around 6.2 liters per person aged 15 or above in 2018.
Global alcohol packaging market trends such as, the rising demand for alcohol packaging in the soft drinks industry are projected to influence the growth of the market positively over the forecast period. It is estimated that in 2022 about USD 3 billion of revenue was generated by the soft drink segment alone. Additionally, significant growth in disposable income worldwide is further estimated to hike the growth of the market during the forecast period. As per the data provided by the World Bank, it was stated that in 2020, the adjusted net national income hit approximately USD 8,784 per capita. Hence, such factors are anticipated to push the growth of the market during the forecast period.
Growth Drivers
Challenges
Base Year |
2024 |
Forecast Year |
2025-2037 |
CAGR |
5.2% |
Base Year Market Size (2024) |
USD 12.21 billion |
Forecast Year Market Size (2037) |
USD 23.22 billion |
Regional Scope |
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Liquor Type (Wine, Spirits, Beer, Cider)
The global alcohol packaging market is segmented and analyzed for demand and supply by liquor type into wine, sprites, beer, cider, and others, out of which, the wine segment is projected to witness noteworthy growth over the forecast period. The growth of the segment can be accounted to the growing demand for premium wine owing to its health benefits. For instance, the total revenue generated by the wine segment was projected to be nearly USD 300 million in 2021.
Our in-depth analysis of the global alcohol packaging market includes the following segments:
By Material Type |
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By Packaging |
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By Liquor Type |
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Regionally, the global alcohol packaging market is studied into five major regions including North America, Europe, Asia Pacific, Latin America and Middle East & Africa region. Amongst these markets, the market in North America region is projected to hold the largest market share by the end of 2037. The growth of the market in the region can be accounted to higher consumption of wine and a significant change if the perception of social drinking. For instance, the total production of wine in the United States was estimated to be approximately 690 million gallons in 2020 summing up to nearly 8% of the global wine production. Additionally, mounting production of beer and rising penetration of major key players in the region are further projected to propel the growth of the alcohol packaging market positively over the forecast period. In 2021, the total production of beer solely in the United States was estimated to reach about 160 million barrels.
WestRock Company to introduce a packaging solutions, PETCollar, CaseCollar, and EcoCase at drinktec, a global trade fair for the liquid food industry. WestRock Company is one of the leading providers of sustainable packaging products.
Tetra-Pak India Private Limited to unveil its new product, holographic packaging under the brand name Tetra Pak Reflect. The product has been launched in a collaboration with Warana. Tetra Pak Reflect is developed to assist food and beverage brands to bring more clarity to their packs.
Author Credits: Abhishek Anil
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